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Ghalia BekkaliGB

Ghalia Bekkali

Digital Content Project Manager

€450/day
Casablanca, MA
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Ghalia

With 5 years of experience in creative project management, I have specialized in digital content creation for platforms like Instagram. My expertise lies in supporting content creators from the initial brief to final publication, coordinating creative and technical teams. I've developed a knack for transforming creative concepts into impactful content aligned with clients' business objectives. My role also involves overseeing production and post-production, ensuring optimal quality throughout the creation process. My strategic vision allows me to effectively meet visibility and sales needs through innovative and engaging video content.
  • English

    Fluent

  • French

    Native or bilingual

  • Arabic

    Native or bilingual

  • Spanish

    Conversational

Remote only
Primarily works remotely

Experience

  • SILSILA AGENCY
    Digital Content Project Manager
    ENTERTAINMENT AND LEISURE
    March 2021 - October 2025 (4 years and 7 months)
    Casablanca, Morocco
    • End-to-end management of creative and marketing projects, from brief to delivery.
    • Development and implementation of efficient production workflows (pre-production, production, post-production) to optimize timelines, team coordination, and deliverable quality.
    • Coordination of multidisciplinary teams (creative, production, external partners) serving as a central point to ensure smooth execution.
    • Management of resource planning, including schedules, task prioritization, and talent allocation to meet deadlines and reduce operational friction.
    • Key player in bridging creative objectives, operational constraints, and client business goals.
    • Driving continuous improvement initiatives to optimize work methods and internal processes.
    Project Planning Creative Direction Branding Brief Taking Client Follow-up
  • BONZAI AGENCY
    Junior Copywriter and Content Creator
    PRESS AND MEDIA
    February 2019 - November 2019 (9 months)
    Casablanca, Morocco
    • Complete supervision of the process, from client brief to final delivery, ensuring deadlines and objectives are met.
    • Coordination and support for diverse talents (art directors, graphic designers, copywriters, community managers) to ensure smooth project execution.
    • Analysis of graphic trends and competitive benchmarking to create innovative concepts aligned with client needs.
    • Creation and writing of impactful content for various projects, ensuring the quality and relevance of messages for target audiences.
    Project Management Operational Performance Branding Client Follow-up Benchmarking

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Education

  • Master in Management
    EMLYON BUSINESS SCHOOL
    2020
    Master in management
  • Bachelor's in International Business
    INTERNATIONAL UNIVERSITY OF CASABLANCA
    2016
    Licence en commerce international

Skill set

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