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Géraldine EsparceilGE

Géraldine Esparceil

360° Communication Strategy Consultant

€500/day
Biarritz, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Géraldine

Looking to optimize your communication and achieve your goals with impact? As a senior communication consultant, I offer you my in-depth expertise in technical sectors, where precision and clarity are essential. A true communication jack-of-all-trades, I will guide you in designing tailor-made strategies, managing complex projects, and creating content adapted to your challenges. My pragmatic and personalized approach enables each company to navigate its environment effectively, improve its image, and stand out. Together, let's boost your visibility and give your projects a new dimension!
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Biarritz (up to 50km), Toulouse (up to 20km), Bordeaux (up to 20km), Paris (up to 20km), Capbreton (up to 20km)

Experience

  • AP-HP, Assistance Publique - Hôpitaux de Paris
    Communication Manager
    June 2024 - Today (2 years)
    Hendaye, France
    Internal and external communication strategy. Creation of communication materials. Writing: newsletters, brochures, magazine... Press relations: media contact, press releases, and press conferences. Video production. Management of the website and social media: FB, Twitter, LinkedIn, and YouTube. Event management: inaugurations, conferences, national days... Management of sponsorship projects. Participation in the development of CSR policy.
  • Ennolys - By Lesaffre
    Marketing & Communication Manager, natural ingredients
    May 2017 - June 2024 (7 years and 1 month)
    Soustons, France
    Food taste & pleasure (Lesaffre). Development and promotion of natural flavors, bacteria, and sourdoughs for applications in agri-food, cosmetics, and health.
  • Office de Commerce de Bayonne
    Marketing and Communication Project Manager
    May 2015 - January 2016 (8 months)
    Bayonne, NJ, USA
    Actions for the revitalization and promotion of Bayonne commerce. True project manager, in charge of the following tasks:
    • Development of commercial and marketing tools,
    • Marketing of ODC tools to Bayonne merchants and artisans (Bayonne Commerces gift vouchers, website, collective loyalty card),
    • Training merchants on direct marketing tools made available to them (database management, email campaigns, etc.),
    • Animation of the merchant network,
    • Boosting the commercial attractiveness of Bayonne through the implementation of customer offers,
    • Administrative management of the program in partnership with the association's sales assistant,
    • Monitoring and implementation of the communication plan.

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Education

  • Master's degree in Marketing and Management of Health Industries and Biotechnology
    TBS Education
    2005
    Mastère spécialisé Marketing et Management des Industries de Santé et des Biotechnologies
  • Digital Marketing Strategy, Webmarketing
    VISIPLUS Academy
    2020
    Stratégie Marketing digital, Webmarketing

Skill set

Categories