About Georgina
Your communication partner
- A need for communication and strategy for their business, but no internal resources
- A dislike for social media and other tools, but an awareness of the need
- A desire to free themselves from mental burden.
- A need for real support
- I build a relationship of trust
- I understand their needs,
- I audit and refine their strategy with them (target audiences, positioning, offers, tools...)
- I implement or manage their communication tools.
- I support and train their teams, especially their communication apprentices.
French
Native or bilingual
Experience
- Au Tour de la comCommunication consultant, digital communication, community managerSOCIAL NETWORKSFebruary 2010 - Today (16 years and 4 months)Nantes, France
Georgina Barré, your communication partner
After a career in marketing and communication for tourist destinations, I created Au Tour de la com' in 2009.For 15 years, I have been supporting VSEs/SMEs in their communication strategy and various digital communication actions.Their common point?- A need for communication for their business, but no internal resources,
- A dislike for social media and other tools,
- A need to free themselves from mental burden.
This is where I come in:With all my clients,- I build a relationship,
- I understand their needs,
- I audit and refine their strategy with them (target audiences, positioning, offers, tools...)
- I implement or manage their communication tools.
- I support their teams
For them?It's a freed-up mental burden, with a committed and involved trusted partner, and winning results for the business.→Visibility, regularity, engaged community, storytelling, actions adapted to the clientele, for a compelling business and communication strategy.Sectors supported: Hospitality (independent hotels to hotel groups), catering (traditional to Michelin-starred restaurants), tourism, vineyards, industry...I offer my services in global and digital communication.I support and challenge your teams, especially your communication apprentices.http://www.autourdelacom.fr/ - Domaine Musset-RoullierSenior Community ManagerDecember 2022 - Today (3 years and 6 months)Communication support for the Musset-Roullier Estate since the estate was taken over at the end of 2022.• Naming• Editorial line and creative concept support• Content writing (website, sales documents...)• Community management• Advice and support for the team
- Sinagot HôtelsCommunication ManagerOctober 2015 - Today (10 years and 8 months)In charge of communication for the hotels and restaurants of the Sinagot Group, through my agency Au Tour de la Com'• Tailored support and daily advice• Internal communication• External communication for establishments (Community management, emailing, graphic design, website updates...)
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Education
- Master's degree, TourismUFR ESTHUA Tourism and Culture2001Maîtrise, Tourisme
- University Diploma, Tourism and Sustainable DevelopmentNantes Université2006Diplôme d'Université, Tourisme et Développement durable