Description

Hi, I’m George Rotiba a Creative Writer, Copywriter, and Designer who believes your ideas deserve more than “just okay” words and visuals. I help brands and businesses tell their stories in a way that actually makes people stop scrolling, pay attention, and (most importantly) take action.

Here’s the deal: I don’t just write clever lines or design pretty things. I create copy and visuals that work together so your website, ads, or social posts don’t feel like they were designed by three different people on three different planets. 🚀

As a creative writer, I turn big ideas into engaging stories that resonate. As a copywriter, I craft content that sells without sounding like a pushy salesman (nobody likes that guy). And as a designer, I give your message a face that looks as good as it sounds.

Projects I typically handle? Think website copy, email campaigns, social media content, ads, pitch decks, brand storytelling, and designs that tie it all together.

What sets me apart? I blend creativity with strategy. The words and designs I create aren’t just polished they’re purposeful. So, if you want work that’s sharp, on-brand, and actually gets results, I’m your guy.

Languages

English
Native or bilingual
French
Conversational

Workplace preferences

Remote only

Primarily works remotely

Gentry Freelancing Team
Senior Creative And Copywriter
August 2022 - September 2024 (2 years and 1 month)
I started as a creative writer, fascinated by how words could spark emotions and shift perspectives. Then I stepped into the world of copywriting, where I learned the power of persuasion how the right headline or call-to-action could transform interest into action. Along the way, I added design to my toolkit, because I saw how visuals could amplify words and make a message impossible to ignore.

Over the years, I’ve blended these three crafts into one approach: creating stories, strategies, and visuals that don’t just look and sound good, but also deliver results. I’ve worked on projects ranging from website copy and ad campaigns to social media content, email sequences, and pitch decks.

What ties it all together is my belief that communication should feel human—smart, clear, and a little unexpected. That’s what I bring to the table: storytelling that engages, copy that converts, and design that makes it all unforgettable.

Now, I help brands and creators turn their ideas into experiences that stick.
Email marketing Coaching Email design Content marketing
Dasba Hotel And Suites
Manager
June 2018 - December 2021 (3 years and 6 months)
Lagos, Nigeria
Each day was an adventure in leadership: mediating with tact, solving problems with creativity, and guiding my team to transform challenges into triumphs. I managed not only the tangible budgets, logistics, schedules but also the intangible, the essence of hospitality itself: trust, memory, and the art of making strangers feel at home.

Dasba Hotel and Suites became my stage, and management, my craft. In every decision, I sought to honor the guest’s journey, for I knew that what we offered was not simply service, but an experience that lingered long after checkout.

I oversaw operations as one might tend a living organism attentive to its heartbeat, responsive to its needs. From coordinating staff with precision and empathy, to curating the seamless flow of services, I cultivated an atmosphere where comfort and sophistication entwined. The hotel was not just a place to stay; under my stewardship, it became a narrative one where every detail, from the crispness of the linens to the cadence of customer care, contributed to a story of belonging.