Freelancer profile translated to English.
Back to original languageAbout Gema
I help growing veterinary clinics increase client retention through strategic communication.
I don't do copywriting. I design retention.
Copy is just the tool.
The goal is different:
👉 for your clinic to earn more from the clients it already has
👉 without relying solely on constantly attracting new ones
Spanish
Native or bilingual
Remote only
Primarily works remotely
Experience
- Gema RománCopywriterJanuary 2020 - Today (6 years and 5 months)I help growing veterinary clinics increase client retention through strategic communication.
- Bufete Teatinos S.L.Civil Liability LawyerLEGALFebruary 2012 - August 2015 (3 years and 6 months)Málaga, Spain
- For 3 years, I built arguments that had to convince: judges, insurers, experts, and clients who needed to understand technical and complex situations without being legal experts.
That experience trained me in something few communicators have: knowing how to present a damage, a loss, or a problem in a way that the other party understands, feels it's relevant, and makes a decision.Today, I apply that same logic to copy: diagnosing the client's real problem, building the right argument, and communicating it with just the right precision to generate action.
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