About Gauthier
- Creative strategy and visual direction proposals
- Multi-support advertising conception and creation
- Flyers, brochures, catalogs, press kits
- Posters, POS displays, roll-ups, event materials
- Web design, UX, and WordPress
- Banners, applications, animated content
- Social Ads video and image, social media content management
- Motion design & AI video:
- Storyboarding, After Effects animation
- Illustration and animated media management
- AI video production for websites and campaigns
French
Native or bilingual
English
Fluent
Experience
- EpixstoreCo-founder & Art Director / Motion Designer / Community ManagerE-COMMERCEApril 2025 - Today (1 year and 2 months)Paris, FranceComplete creation of the brand, from its visual universe to its digital strategy.Branding & Positioning: development of the visual identity (logo, style guides, editorial tone) and establishment of a differentiating "geek & pop culture" positioning in a competitive market.Website & E-commerce: design and development of the WordPress / WooCommerce site, UX/UI design focused on conversion, product integration.Creative Content: production of promotional videos and AI-generated visuals (images & videos), creation of effective social advertisements (Social Ads) adapted to platforms (Facebook, Instagram, Google Ads, Tiktok).Motion Design & Storytelling: creation of animated videos and product teasers, combining motion design and generative AI to enhance the impact and originality of campaigns.Digital Marketing & Social Media: management of social accounts (Facebook/Instagram), implementation of a regular content strategy, and creation of targeted advertisements (images and videos) to generate awareness and sales.This experience allowed me to take on a transversal role as Art Director, Web Designer, Content Creator, and Marketer, with a strong focus on innovation (generative AI applied to branding and communication). PunkForge is now a showcase of my ability to transform an idea into a concrete, creative project, combining aesthetics and digital performance.
- EventiumFreelance Art DirectorARTS AND CRAFTSFebruary 2024 - March 2024 (1 month)Boulogne-Billancourt, FranceConception of a print brochure and design of Eventium's website. Custom graphic design, adherence to the visual identity, and highlighting of the brand identity for a professional and coherent rendering between print and digital media.
- RacontrArt DirectorSOFTWARE PUBLISHINGJanuary 2012 - Today (14 years and 5 months)Paris, FranceI regularly assist Racontr to meet their graphic communication needs (Motion Design, mockups, advertising concepts, Web Design, Application Design...) as well as for their print materials (Brochures, Posters, flyers...).
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Education
- Degree in Visual Communication, Graphic Design, DesignÉcole Intuit Lab2004Direction Artistique, Communication Visuelle, Graphique, Design, Édition, Print, Web, Motion-Design
- Preparatory Year / Bachelor+1École ECV2002Graphique, publicité, multimédia...