Freelancer profile translated to English.

Description

Data PO & Solutions Architect

As a **Data Product Owner & Solutions Architect**, I help companies centralize, validate, and leverage their data for business decision-making.

I co-foundedSmart Beesto provide ambitious brands with a senior, operational data team. I act as your single point of contact (PO/Architect) to define your needs and design the target architecture, while managing the delivery of my agency's experts (Data Engineers, Tracking Specialists) according to your objectives.

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Areas of Intervention & Expertise:

1. BI Scoping & Product Ownership (Visualization & Reporting)

Functional management of complex Business Intelligence projects (Looker, Data Studio, Power BI environments).
Translating business needs (Marketing, Product, Management) into key performance indicators (LTV, CAC, Cohorts, Unified ROI) and supervising data teams' delivery.

2. Reliable Data Collection & Tracking Architecture

Specifying and deployingServer-Side Trackingstrategies (Addingwell, Stape, Custom) to ensure data quality at the source.
Auditing, governing, and implementing Customer Data Platforms (**CDPs** like **Segment**, Hightouch, Skeepers) to unify your customer data.

3. Cloud Unification & Activation (Data Warehouse)

Multi-source data centralization (Shopify, Google/Meta Ads, Klaviyo, Mixpanel) into your Data Warehouse (**BigQuery**, Snowflake, Fabric).
Automating pipelines and activating unified data for your campaigns (Reverse ETL).
GDPR governance and compliance (Axeptio, OneTrust).

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They trust us:

Galeries Lafayette, Groupe de luxe mondial, Aroma-Zone, Pennylane, Ornikar, Parfums de Marly, Côté Sushi, 900 care …

Planning a major Analytics, Looker, or CDP project? Email me to schedule an initial discussion! 🐝

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

Smart Bees
Lead Data Architect & Mission Director Data Marketing
CONSULTING AND AUDITS
September 2023 - Today (2 years and 9 months)
Paris, France
Smart Bees is a data marketing & analytics consulting firm specializing in the use of proprietary data. We provide ambitious brands with a senior, flexible, and operational data team.

As Lead Architect & Product Owner, I take overall responsibility for strategic scoping and manage the delivery of the agency's technical experts (Data Engineers, Tracking Specialists):

1. BI Governance & Product Ownership: Scoping business needs and supervising the creation of reporting architectures (Looker, GA4, Piwik Pro, Piano Analytics, Mixpanel) for KPI management (ROI, LTV, Cohorts).

2. Collection Architecture: Specifying and deploying advanced tracking systems (Server-side, APIs) and Customer Data Platforms (Segment, DinMo, Hightouch).

3. Cloud Governance & Compliance: Overseeing data centralization (BigQuery, GCP, Snowflake) and ensuring GDPR compliance (Axeptio, Didomi, OneTrust).

Key skills managed:
TMS / Tracking: Google Tag Manager (GTM), TagCommander, Server-Side (Addingwell, Stape)
CDP: Segment, DinMo, Hightouch
Analytics: GA4, Mixpanel, Amplitude, Piano
CMP: Axeptio, OneTrust, Didomi
BI: Looker, Data Studio, Power BI
Data Eng: Airflow, BigQuery/Snowflake/Fabric/Azure, ETL
Google Tag Manager BigQuery CDP Segment Tracking
Luxe Groupe - Anonyme
Data Product Owner — BI Governance & Looker Platform
LUXURY GOODS
February 2026 - Today (4 months)
Paris, France
Context: Data Product Ownership mission within a major international luxury group to structure and manage the Business Intelligence (BI) ecosystem for the E-commerce, E-commerce Operations, and Wholesale departments.

As Data PO, I ensure the link between business departments and technical teams. I define needs, specify functional requirements, and manage the delivery of a dedicated team (Data Engineer and LookML Developer):

Looker Product Ownership & Dashboarding: Functional scoping and design of strategic and operational dashboards. Alignment of complex business KPIs for direct sales (E-commerce) and intermediary (Wholesale) flows.

Data Governance & Mapping: Overseeing the modeling of data flows and reconciliation from complex enterprise environments (SAP, E-commerce platforms) to the Data Warehouse (BigQuery).

Agile & Project Management: Facilitating agile rituals, managing the product backlog, and maintaining technical/functional documentation within the Jira and Confluence ecosystem.
SAP BI Looker BigQuery Jira/Confluence
Ornikar
Tracking Product Owner & Customer Data Platform (CDP) Architect
AUTOMOBILE
February 2024 - December 2025 (1 year and 9 months)
Paris, France
Strategic scoping and data collection infrastructure validation (Web and native Apps) mission for a leader in the automotive/insurance sector.

Governance & Product Ownership: Defining the roadmap and global tagging plan. Acting as a bridge between Marketing/Product teams and data developers to industrialize data testing and quality.

CDP Architecture & Pipelines: Functional management of the Segment CDP implementation. Aligning Client-Side and Server-Side flows (Meta CAPI, Snapchat) and interconnecting with activation and CRM tools (Mixpanel, Braze, Salesforce).

Privacy & Compliance: Coordinating with Legal and DPO teams to ensure compliance of data collection systems and managing the CMP (Axeptio).
Segment Mixpanel Adjust Braze Salesforce