Freelancer profile translated to English.
Back to original languageAbout Gaspard
🚨 Can't generate enough leads?
=> My service 🚀: As a Growth Marketing Specialist, I help "intermediate" companies (11 to 249 people) that have demonstrated initial traction, to scale by structuring their lead acquisition strategy. My services combine training/consulting and operational phases. My scope of intervention: Analytics, SEO, Paid Advertising, Outbound, Activation, Automation & Scraping.
=> My experience💡: A graduate of EDHEC in 2016 (MSc in Entrepreneurship & Innovation Management), I founded the startup WOOM.FR the same year (sold in February 2021), where I held the dual role of Marketing Director and Product Director. In June 2021, I joined the Lyon-based Scale-up Dougs (150 people) as Head of Growth. Today, I am President-Co-founder of BMSW.FR and I help my clients meet the challenge of growth through (1) digital acquisition and (2) process improvement.
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Lyon (up to 50km), Paris (up to 50km), Grenoble (up to 50km), Chambéry (up to 50km), Saint-Étienne (up to 50km)
Experience
- RoutynCo-founder / Growth Marketing AdvisorCONSULTING AND AUDITSJanuary 2022 - Today (4 years and 6 months)Lyon, FranceRoutyn helps companies (Startups / SMEs) on 3 business axes and assists them in:- structuring their lead generation to achieve rapid and sustainable growth (Growth Marketing).- improving the productivity and performance of sales teams (Sales Enablement).- Automating sales processes to enable the sales team to handle more leads with the same level of quality (Sales Automation).
- Dougs ComptaHead of GrowthSOFTWARE PUBLISHINGJune 2021 - March 2022 (10 months)Lyon, France
- Woom.frCoFounder - Marketing, Growth & ProductTRAVEL AND TOURISMSeptember 2016 - April 2021 (4 years and 7 months)5 Rue Eugène Freyssinet, 75013 Paris, FranceMARKETING> strategy: validated the budget (135K€/y) and the marketing Action Plan> management: lead the marketing, content and e-merchandising team.> tools: G.Ads, F.Ads, Segment, Customer.io, web scrapper.> achievement: SEO (0 to 15%), repeat (0 to 10%), booking (from 0 to 1M€ turnover).GROWTH> Strategy: Automated the sourcing of leisure partners> LaGrowthFormation batch # 1 - analytics, Paid and free acquisition, automation, scrapping, tagging plan, AARRR, ICE score...> Tools: G.Analytics, GTM, Woodpecker, web scraper.> achievement: from 2 to 35 contracts per month and per FTE. From 0 to +1500 subscriptions.BUSINESS> built an entrepreneurial adventure with my brother Guillaume Vorilhon> Managed a team of 12 people> raised funds twice (700K € & 1M €)> up to 1M € turnover despite covid crisis> woom.fr was fully acquired in 01.2021 by WiiSmile, a company specialized in Works Councils.
Recommendations
FU
+1
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Growth HackingLaGrowthFormation2017Growth Hacking
- Master of ScienceEDHEC Business School2016Master of Science (MSc), Entrepreneuriat / études entrepreneuriales