Description

Most distributors and B2B companies don’t struggle because of strategy — they struggle because assortment complexity, inventory decisions, and category execution are disconnected.

I help organizations simplify complex product portfolios, improve inventory performance, and build category strategies that drive profitable growth — not just more SKUs or volume.

As a former Director of Category Management and Digital Merchandising, I bring hands-on operator experience to quickly diagnose problems and deliver practical, executable solutions.

Languages

English
Native or bilingual

Workplace preferences

Can work on-site

Natick (up to 50km)

Würth MSM
Director, Category Management & Inventory
May 2025 - Today (1 year and 1 month)
United States
• • Lead category and inventory strategy across industrial product portfolios
• • Align supplier planning with demand, availability, and working capital targets
• • Drive SKU rationalization improving service levels and reducing complexity
• • Partner with suppliers on long-term category and performance development
• • Collaborate across sales, operations, and supply chain leadership
Category Strategy That Drives Profit Category Management Supply Chain & Demand Planning Inventory & Working Capital Optimization Pricing strategy
Packcure Solutions
Founder & Principal
January 2024 - Today (2 years and 5 months)
• • Advise distributors and manufacturers on category architecture and supplier strategy
• • Develop portfolio optimization approaches addressing long-tail assortment complexity
• • Facilitate strategic workshops translating analytics into execution plans
Assortment Simplification & Rationalization Category Strategy That Drives Profit Assortment Strategy Category Strategy Inventory & Working Capital Optimization
Staples, Inc.
Director, Category Management
January 2021 - January 2024 (3 years)
• • Owned multi-year category strategies across global supplier ecosystems
• • Led supplier negotiations and joint business planning initiatives
• • Simplified complex assortments through data-driven portfolio redesign
• • Partnered with finance and supply chain teams to balance growth and cost
• • Delivered margin improvement through supplier collaboration
Category Management Assortment Strategy Executive-Level Problem Structuring Assortment Simplification & Rationalization Pricing strategy