Garu Design

Solutions architect for various Salesforce clouds, primarily SFMC, Data 360, Agentforce, Personalization, and CRM (Salesforce Sales and Service). Development and implementation of architectural designs. Development and implementation of complex technical solutions. Design and implementation of data models. Management and development of the technical team within the company's Salesforce Marketing Cloud department (over 10 people). Over a year in the banking sector, where the main tasks involved coordinating and supervising tasks in Data Cloud and Personalization, as well as providing and developing integration solutions with Salesforce Marketing Cloud, ensuring a 360-degree customer view and data consolidation across platforms.

Technical specialist in SFMC within the Salesforce team. Management of the assigned team for the maintenance and implementation of the company's various processes. Development of technical and architectural solutions for the implementation and improvement of processes. Project management using Agile and Scrum methodologies. Definition of requirements in conjunction with the business unit. Development of the data model for the connection between SF CORE clouds and SFMC.

Specialist in email and landing page design in SFMC. Testing and correction of display errors in emails. Campaign launches through SFMC with Journey Builder. Development of Automations for data control in SFMC. Data modeling for SFMC. Integration of Interaction Studio (configuration and implementation on the web channel). Project analysis and task management. Management of small teams (over 10 people). Main projects I have participated in SFMC: BBVA LATAM, BBVA USA, and Movistar (Peru and Chile).