Freelancer profile translated to English.
Back to original languageAbout Gaétane
Based in Marseille, I manage the art direction and graphic creation of your print & digital projects. With a degree in graphic design, a master's in art direction, and a UX-UI certification, I worked for over 10 years as an employee in the fashion sector in Paris, London, and then Marseille.
Now self-employed, I support agencies and businesses, large and small, with graphic projects: from conception to distribution of print & digital materials.
Let's work together on captivating creations, high-performing materials, and impactful concepts that reflect your brand.
French
Native or bilingual
English
Fluent
Can work on-site
Marseille 4e Arrondissement (up to 50km)
Experience
- BĂ ti BĂ tiCEO - Art DirectorARTS AND CRAFTSJune 2023 - Today (3 years)Marseille, FranceCreation of a coworking/creative workshop/concept store in the Panier district of Marseille. Implementation of the visual identity and complete art direction for the space.
- TA.DA ! StudioArt Director - Graphic DesignerOctober 2020 - Today (5 years and 8 months)Marseille, Provence-Alpes-Côte d’Azur, FranceFreelance art director, expert in visual identity and brand guideline development, I help brands assert their uniqueness through strong, coherent, and strategic visual universes.
- KAPORALArt Director - Brand & Communication Graphic DesignerOctober 2017 - August 2020 (2 years and 10 months)RĂ©gion de Marseille, FranceAt Kaporal, I led the creation of numerous visual materials for the brand's marketing and communication.I was involved in:- Conception of advertising campaigns (print, digital, social media)- Creation of promotional visuals (launches, commercial highlights)- Development of in-store POS materials (window displays, retail supports, signage)- Adaptation and rollout of creations across different formatsMy role also consisted of ensuring the consistency and impact of visual communications, in line with brand identity and commercial objectives.
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Education
- Bachelor's degree (Level II)LISAA - Higher Institute of Applied Arts2009Mention très bien
- Master 1Autograf - School of Design and Applied Arts2010Major de promo