Gaetan Catrice

I help companies build a strong identity by uniting their teams.

I am a designer consultant specializing in branding. I help companies build or evolve their brand identity through collaborative workshops directly involving their teams.

My conviction:

A strong brand is not decreed, it is built collectively.

Uniting teams around a visual identity or naming project naturally creates buy-in, connection, and a shared vision.

What I offer:

Collaborative branding workshops

I lead internal workshops to:

- Define or clarify brand positioning

- Research company, service, or product names

- Identify brand values and personality

- Align teams around a common vision

These sessions bring teams together, harness collective intelligence, and transform a strategic project into a unifying dynamic.

Deliverables:

At the end of the process, I design:

A distinctive and coherent logo

A complete graphic charter

A visual universe aligned with the company's DNA and strategy

Each identity is designed to be durable, differentiating, and activatable across all media.

My added value:

Participatory and structured methodology

Ability to unite diverse profiles (management, marketing, operational teams)

Strategic vision + creative execution

Human-centered and internal cohesion approach.

If you want to create a strong brand while strengthening your teams' cohesion, let's discuss your project.