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Gaëlle Lambert-CoucotGL

Gaëlle Lambert-Coucot

Customer Experience Advisor | Loyalty+++

€450/day
Hénin-Beaumont, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Gaëlle

Are your clients satisfied, but do they really come back?
As a Customer Experience Advisor, I don't settle for mere satisfaction. I design tailor-made systems that turn your clients into loyal ambassadors who talk about you.

Because one fact is mathematical: retaining a client costs 5 times less than acquiring a new one.

👋 My approach: enchantment engineering
I don't sell you vague advice or complex theories. I build with you simple, human, and reproducible processes, so that magic happens at every interaction — without you having to expend your energy.

🎯 How do I proceed? By structuring 3 key moments of your journey:
1. Alignment: Ensuring that the reality experienced by your client is at least as good as the promise you made them.
2. "Phygital" Welcome: Rethinking the first impression, whether your client walks into your physical location or lands on your website.
3. The Art of Saying Goodbye: Transforming the end of an interaction (or purchase) into a memorable moment that makes them want to come back immediately.
💡 Why hire me?
• Alignment of marketing promise and the actual experience lived by your client: background in digital marketing and communication.
• Transversal Vision: I work across all business sectors. I love finding enchantment ideas where they are least expected, to adapt them perfectly to YOUR DNA.
• Pedagogy and Simplicity: I design clear systems that you and your team can easily deploy, without any "over-engineered" complexity.
☕ Want to discuss?
The first chat is always free and without obligation. Send me a message via Malt, and let's see together how to boost your loyalty, at your own pace.
Take care of your clients, they will take care of you. ✨
  • French

    Native or bilingual

Can work on-site
Hénin-Beaumont (up to 30km)

Experience

  • Maud H Coaching
    Website and Social Media
    July 2025 - Today (1 year and 1 month)
    SEO Audit.
    Writing and optimization of website pages.
    Optimization of the Google Maps listing.

    Editorial strategy for LinkedIn and Instagram.
    Writing one post per week for each network.
    Metrics tracking and strategy management.
  • L'Esprit animalier
    Website
    July 2025 - Today (1 year and 1 month)
    SEO Audit.
    Writing and optimization of website pages.
    Optimization of the Google Maps listing.
  • CHR PLUS
    Coaching
    June 2025 - June 2025
    Local SEO Coaching

    3 hours of support to learn how to research relevant and effective keywords, optimize content, and implement an editorial strategy for the Blog.

Recommendations

Stéphanie CordierSC
Laetitia C.LC
Linda LamLL
+2
Stéphanie Cordier and 4 other people have recommended Gaëlle

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Education

  • SEO Web Writing
    Web Writing Training
    2023
  • Content Management
    Pragma
    2024

Skill set

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