Freelancer profile translated to English.

Description

25 years of experience in communication and marketing to support you.

My goal? To make good use of marketing and communication to develop your organization's visibility and achieve impactful commercial results. 🚀

Do you have needs? Contact me. 🔗A first discussion will allow us to see how I can help you.

What drives me ⚡️:

• "Human first" because adaptability is key in an environment that is constantly automating, digitalizing, and evolving

• "Fun & serious" because working in a motivating, collaborative, and learning environment is key to building lasting relationships

• "Business & Tech lover" because technology and new models are changing the world

• "Make it simple" because curiosity, openness, and common sense allow us to dare new things and get back to basics

• "Design and user centricity" because user/client experience is essential, generates value, and builds trust

• "International" because we live in a world where borders no longer exist or are blurred, and interculturality is paramount

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Fluent

Workplace preferences

Remote only

Primarily works remotely

Defontaine Group
Head of External Communications and Marketing
MECHANICAL ENGINEERING
October 2021 - Today (4 years and 10 months)
Montaigu, France
Group present in 3 countries, specializing in complex mechanical parts for industry. 80% of products exported to the 5 continents.

Structuring of a communication and marketing department
Actions related to commercial communication, HR communication, and corporate communication
Creation of commercial and HR communication tools
Digitalization of all tools
Website redesign in 4 languages
SEO + GEO
Web marketing
Improvements to e-shop and applications (content and UX design)
Creation and management of content (text, images, and videos)
Development of graphic and audiovisual charters
Media relations
Management of trade shows and events
Support for internal communication
Content Marketing IT Project Management Communication Strategy Social Media Event Management
Wize Alliance
Senior Communication Consultant
CIVIC AND SOCIAL ORGANIZATIONS
September 2021 - Today (4 years and 11 months)
Paris, France
Wize Alliance is an association for the promotion of the Wize technology, a communication standard in 169 MHz for industrial IoT.

Organization of the association's communication to develop its visibility in France and internationally:
- attract new members
- manage the bilingual website
- develop communication tools
- identify and organize trade show events
- organize strategic committees
- manage community management: LinkedIn, newsletters
communication strategy Project Management website Event Management Digital Communication
Beyond
Senior Communication and Marketing Consultant
CONSULTING AND AUDITS
October 2020 - Today (5 years and 10 months)
Nantes, Pays de la Loire, France
A human-centered service offering:
- Consulting incommunication & web marketing: corporate communication, HR communication, employer branding, web marketing, content, SEO, GEO, website management, e-shop, commercial communication, media relations, community management (Instagram and LinkedIn), digitalization, communication strategy, and marketing strategy, event management
- Coaching and professional project support
- Training andinterventions in educationand training centers

Recurring clients: Defontaine Group, Wize Alliance
communication strategy Web Marketing Project Management Mentoring Training