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Gaelle ChevrierGC

Gaelle Chevrier

Expert Google Ads, Display & Youtube, Social Media

€400/day
Lyon, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Gaelle

Passionate about the web and e-commerce for over 15 years, I have held many digital roles! I now put my skills to the service of ambitious businesses. I am a fan of new projects :)

My best service for SMEs?
A monthly audit of acquisitions/conversions, with a site audit and suggestions for improvement or business development.


I offer my services to support you with:

- Paid media - Strategic recommendation and communication plan (SEA, social media, RTB Display, Retargeting, etc.)

- Creation of personas, conversion funnels (and copywriting supervision / writing)

- Google Ads Expert: audit and recommendations, optimization (classic or Display, Gmail, Shopping campaigns)
- Social Media Strategy (Facebook / Instagram, LinkedIn / Twitter) - visibility, traffic acquisition, leads and registrations, sales.

- SEO / Analytics audit of your website according to your objectives and recommendation plan

- SEO / SEA Keywords Strategy (business drivers, competitor analysis, editorial plan)


Contact me and let's talk about your business!


Note: no "blackhat" here, I reserve the right not to accept assignments based on misleading products or services and I do not use devious or controversial methods.

Sectors already known: Design & furniture, Sport and accessories, real estate, Insurance & banking, Cosmetics, Fashion and lingerie, MedTech / Healthcare.
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Lyon (up to 50km)

Experience

  • Cojecom
    Traffic Manager Senior
    PRESS AND MEDIA
    April 2019 - February 2020 (10 months)
    Villeurbanne, France
    Gestion et optimisation de budgets publicitaires
    Supports : Google Ads, Facebook / Instagram, LinkedIn, Twitter, Snapchat et Display RTB (mediamath et amazon DSP)
    Secteurs : Assurance, Immobilier, Banque, Stations de ski, Informatique, Points de vente, Associations, etc.
    Références moyens et grands comptes sur demande.
    Traffic Management Google Analytics Stratégie webmarketing Conception rédaction
  • Arts Design
    E-commerce Project Manager
    E-COMMERCE
    April 2014 - July 2016 (2 years and 3 months)
    Saint-Priest, France
    - Strategic definition and positioning
    - Operational implementation and team building
    - Logistics supervision, procedure creation, reporting and analysis
    - Web marketing and communication
    => Sales x20 in 2 years!
    Marketplace Comparison Sites Web Marketing E-merchandising E-commerce SEO SEA SEM Team Management
  • Flip Technology
    Head of Communication / Digital Acquisition for a B2B Group
    MECHANICAL ENGINEERING
    April 2016 - September 2018 (2 years and 5 months)
    Villeurbanne, France
    - Audit and definition of visibility strategies + Management of B2B social, SEA and email acquisition campaigns
    - Supervision and coordination of service providers (website creation, writing, graphic design, SEO, etc.)
    - Analysis, reporting and recommendation reports
    => Everything for a coherent commercial positioning!
    Communication Strategy Web Marketing Strategy Web Project Management

Recommendations

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Former user and 1 other person have recommended Gaelle

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Education

  • D. U. Multimedia et Images numériques (3e cycle)
    Université Lyon 2 - Institut de la Communication
    1998

Certifications

Skill set

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