Freelancer profile translated to English.
Back to original languageAbout Martin
I train companies, executives, and teams to integrate artificial intelligence through practical, accessible, and directly applicable training for daily use.
Coming from digital marketing and business development, I have developed expertise in SEO, SEA, content creation, lead generation, and acquisition strategy. This experience allows me to teach AI with a pragmatic approach: starting with business needs before presenting the tools.
At Optia Agency, I train professionals in the use of ChatGPT, Claude, Microsoft Copilot, and the main generative AIs to help them increase productivity, automate their tasks, and fully exploit the potential of these technologies.
I mainly focus on:
• **Generative AI Training**: Getting started with ChatGPT, Claude, Copilot, and other AI tools for writing, research, content creation, prospecting, customer support, and administrative tasks.
• **Automation Training**: Discovering AI agents, simple automations, and best practices to eliminate repetitive tasks.
• **Custom Workshops**: Training tailored to the professions, objectives, and skill level of participants, based on concrete case studies.
• **Executive Coaching**: Raising awareness of AI challenges, identifying priority use cases, and defining a roadmap.
What sets me apart:
• Practical and results-oriented pedagogy.
• A business-focused approach, far from technical jargon.
• Personalized training according to each company's needs.
• Dual expertise in digital marketing and artificial intelligence.
My objective is simple: to enable companies to make AI a true lever for productivity, performance, and growth.
French
Native or bilingual
English
Conversational
Can work on-site
Marseille (up to 50km)
Experience
- Optia AgencyB2B Prospecting AutomationFebruary 2026 - March 2026 (1 month)Deliverable: Complete system for enrichment, targeting, and automated multi-channel sequencesStack: n8n + scraping + enrichment + email sequencesTypical Result: 3x prospecting volume with no additional human effort
- Optia AgencyAutomated HubSpot CRMJanuary 2026 - February 2026 (1 month)Deliverable: Qualification workflows, automatic follow-ups, real-time reportingStack: HubSpot + n8n/Make + webhooksTypical Result: 0 forgotten lead, systematic follow-up without manual intervention
- Optia AgencyMulti-channel Customer Request CentralizationNovember 2025 - December 2025 (1 month)Deliverable: Unification of email/form/chat into a single processing flowStack: n8n + Airtable + AI agents (sorting + automatic responses)Typical Result: Processing time halved, zero lost requests
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Education
- Master E-Marketing & L3MTSIAE l Montpellier2025Parcours orienté marketing digital, acquisition, e-CRM et gestion de projet Approche hybride : stratégie business, outils SEO/SEA, analyse de données Mise en pratique sur projets réels : audits SEO, campagnes Google Ads, reporting GA4 Compréhension des enjeux business (marketing, droit, économie, comptabilité)
- DUT Physical MeasurementIUT l Montpellier2022DUT Mesures physiques options Techniques d'instrumentation, une formation scientifique poussée et pluridisciplinaire. (Electronique, instrumentation, énergie renouvelable, mécaniques,...)