About Gabrielle
French
Native or bilingual
Experience
- PRO&CieMarketing Project ManagerRETAIL (SMALL BUSINESS)March 2025 - July 2025 (4 months)Thionville, FrancePRO&Cie is a French local retail chain, specializing in multimedia and home appliances, present in France, Belgium, Luxembourg, and overseas departments and territories, with nearly 400 stores and an e-commerce website.I managed operational actions across all marketing channels – website, social media, emails, SMS – and contributed to in-store commercial animation during key periods for the brand.✅ Management / engagement / development of the procie.com website
- Project management for the redesign of the procie.com website (2025)
- Deployment of commercial operations
- Highlighting brand offers
- Brandstore
- Landing pages
- UX/UI design
✅ Social media management / engagement (Facebook / Instagram)✅ Optimization of referencing and acquisition strategy (SEO, SEA, SMA, local SEO)✅ Direct marketing - AFPAMarketing / Communication AssistantEDUCATION AND E-LEARNINGSeptember 2020 - August 2021 (11 months)Olivet, France
- Digital strategy
- Graphic charter
- Creation of visual materials
- Social media
- Employer branding
- Candidate sourcing
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Education
- Master in Marketing, Sales - Product and Innovative Solutions Marketing (MPSI)IAE Orléans2021
- Professional Bachelor's Degree in Operational MarketingIUT Charlemagne Nancy2019