Freelancer profile translated to English.
Back to original languageAbout Gabrielle
With expertise in communication and brand strategy acquired in France and abroad, I support and advise companies, agencies, and institutional players in implementing their communication and content creation strategies.
My skills:
- Brand & Communication Strategy - implementation and execution of communication strategies, branding definition, brand identities & positioning, influence...
- Content Strategy - definition of editorial lines, content production (blogs, articles, social media, newsletters...), copywriting, creation of visual content in collaboration with creative teams...
- Social Media - creation of editorial calendars, implementation of activation plans, monthly performance reports...
- Press Relations - press kits & releases, media contacts, media training, strategic monitoring, opinion pieces & talking points...
- Event Organization - event concept, speaker identification, guest list & follow-up, logistical organization with various stakeholders...
- Project Management - definition of objectives & KPIs, backward planning, liaison with different teams/departments, budget, team management
My areas of expertise include: FMCG, fashion & luxury, tech, industry, transport, executive support.
Available to discuss your project!
French
Native or bilingual
English
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- FreelanceFreelancePRESS AND MEDIASeptember 2022 - Today (3 years and 9 months)Paris, France- Communication and influence strategy- Branding- Content creation- Media & institutional relations
- Assemblée nationaleParliamentary AssistantPUBLIC SECTORDecember 2021 - July 2022 (8 months)Paris, France- Responsible for communication and legislative work within the team of a Member of Parliament serving on the European Affairs, Economic Affairs, and Superior Commission for Digital and Postal Services committees- Communication - social media strategy, website management and animation, speechwriting (in committee, events), press releases, media relations- Legislative work - analysis of draft laws and proposals, legislative monitoring, drafting amendments, preparation of public hearings (ministers, European commissioners), drafting questions to the Government- Topics covered - digital regulation, gender equality, industrial policy
- ELAN EDELMANAccount Manager - Public AffairsDIGITAL AND ITDecember 2017 - December 2021 (4 years)Bruxelles, Belgium- Development and implementation of communication and influence strategies for companies, European institutions, and international organizations- Analysis of public policies and strategic advice on policies related to industry, digital, external relations, consumer and environmental protection- Communication, media relations, and content creation - press relations (European level), talking points, opinion pieces, speeches...- Daily client support - drafting summary notes, monitoring legislative developments and political intelligence, stakeholder mapping, media and legislative analysis- Project management (including junior team members) and client account management
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Education
- Communication OfficerEFAP2015• Obtenu avec mention très bien, spécialisation en : - Communication et relations publiques - Communication politique - Mémoire : L'impact de la communication d'influence sur les décisions publiques : le lobbying dans l'Union européenne
- MSc International RelationsRoyal Holloway2017• Obtenu avec "distinction", spécialisation en : - Politiques de défense, conflits et groupes armés non-étatiques - Politiques et réseaux sociaux - Mémoire (en anglais) : Shaping power relations through self-representation on social media: the case study of France, the battle of Aleppo and Twitter