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Frédérique VilleFV

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Freelancer profile translated to English.
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About Frédérique

- Does your scale-up need a hand to industrialize?
- Does your subsidiary / your BU need to turn around its results in a disruptive market context, working on both the top and bottom lines?
- Have you made investments and would you like an external analysis to understand why the trajectory is not following the plan, do you need help to build a new ambitious roadmap and implement it?

==> Contact me!

Expert in IT and digital services, I have led turnarounds and transformations in various markets and business models: e-commerce, digital trust, logistics, transport, telecom.
17 years in international markets (mainly Europe and multinationals)
B2B, B2C, B2B2C

Geographically mobile
  • English

    Native or bilingual

  • Japanese

    Basic

  • German

    Conversational

Can work on-site
Paris (up to 50km)

Experience

  • La Poste Groupe
    E-commerce Business Unit Director
    E-COMMERCE
    July 2023 - November 2025 (2 years and 4 months)
    Bordeaux, France
    Develop the group's presence with local retailers and the middle market,
    Logistics and relational marketing offers
    Subsidiary executive
    Social dialogue data marketing Cross-sell Commercial development strategy Subsidiary management
  • La Poste Groupe
    General Manager Digiposte
    March 2019 - June 2023 (4 years and 3 months)
    Business turnaround
    Industrialization and automation of operations
    Overhaul of the direct and indirect go-to-market, including SaaS offering
    Revenue diversification into new sectors
    Service quality and data security for 10 million users
    High-stakes service for security and resilience, digital trust sector
    P&L and multidisciplinary management: Sales, Product, Marketing, Technical, Customer Service, Operations, Finance, Legal
    P&L, turnaround and performance Go-to-market strategy Scale-up Industrialization & AI Diversification
  • Groupe SNCF
    General Manager of a Carpooling Subsidiary
    January 2015 - February 2019 (4 years and 1 month)
    Angers, France
    Repositioning of the carpooling subsidiary
    Overhaul of the offering for businesses and local authorities
    Implementation of digital best practices (reduction of digital acquisition cost, online payment, customer service...)
    Scale-up: growth from 40,000 to 1 million active users
    White-label sales in 3 languages
    Scale-up Restructuring P&L B2B offering overhaul marketplace 2B2C

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Education

  • Telecommunications Engineer, Networks Option
    Télécom Paris
    1995
    Ingénieur des Telecom, Option Réseaux
  • Engineer, Applied Mathematics to Chemistry
    Ecole Polytechnique
    1993
    Ingénieur, Maths appliqués à la Chimie

Skill set

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