Freelancer profile translated to English.

Description

With 20 years of experience in complex and competitive environments, I support companies in developing their digital visibility, structuring their communication strategies, and generating leads.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Marseille (up to 50km)

HAGEN Sport Management
Head of Digital Strategy & Brand Management
January 2026 - Today (7 months)
Digital visibility development & Athlete Sponsoring — Definition of personalized digital presence strategies — Structuring and managing personal branding initiatives — Identification and activation of partnership opportunities — Negotiation of agreements (naming, image, endowments) — Development of relationships with B2B players

Brand management — Alignment of brand challenges with athlete career paths — Design of marketing offers
Communication Strategy Social Media Sponsorship Strategy
Calenco
Digital Strategy & Communication Manager I Development Manager
September 2025 - Today (11 months)
Business Development
• - Structuring prospecting approaches
• - Optimization of offers and conversion funnels
• - Implementation of monitoring tools (CRM) and performance management
Communication Strategy Social Media
Connect.
Founder I Digital Visibility Strategy
January 2025 - Today (1 year and 7 months)
360° Strategy based on 2 axes:

Sales Strategy - Sales performance audit - Prospecting & client portfolio development - Sales cycle optimization - Closing & negotiation - Structuring sales teams
Social Media Communication Strategy