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Frederic DelamareFD

Frederic Delamare

Senior Marketing & Communications Consultant

€900/day
Lyon, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Frederic

Hello,

In 2026, the reality for manufacturers is that, in a tense economic context, it is essential for you to:
- support your commercial momentum(maintain turnover and secure margins),
**- attract and retain the best talent**,
- andsucceed in your technological and digital transformationto make yourselves visible.

This is why, at Ristretto Communications, we help managers of SMEs and mid-sized companies in the B2B sector totransform their know-how into commercial growth and talent attractiveness.

How? By acting on 3 axes:
- clarifying the brand discoursewith your clients and partners,
- **your values serving the employer brand**,
-visibility and customer acquisition mechanics.

This allows you to:
-sell betterthanks to a brand that is more visible in its market and more credible in its discourse,
-recruit betterby attracting future employees who share your values and commitment,
-generate commercial opportunities more easilyby becoming visible.

I am Frédéric, from RISTRETTO COMMUNICATIONS. Over 20 years of communication in industry have convinced me that:
communication is not for making things look pretty, it's for doing business.

My profile:
✅ +20 years of experience as Head of Communication
✅ Industrial Groups (Volvo Group, Solvay, Syensqo, Symbio, Faurecia, SNCF, Alstom)
✅ International scopes
✅ Support for SMEs, mid-sized companies, and large B2B groups
✅ Industrial background (boilermaking, quality, communication, marketing)

Want to go further?
Let's take 30' to talk about your project.
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

Can work on-site
Lyon (up to 50km)

Experience

  • RISTRETTO COMMUNICATIONS
    Senior Marketing & Communications Consultant
    CONSULTING AND AUDITS
    February 2021 - Today (5 years and 6 months)
    Lyon, France
    RISTRETTO COMMUNICATIONS supports companies in implementing marketing and communication strategies to accelerate their growth:
    > Translating company challenges into a strategic marketing and communication vision
    > Branding, brand image & awareness
    > Digital transformation & customer experience
    > Development of sales support solutions
    Communication Strategy Digital Marketing Strategy Product Offer Marketing Employer Branding Brand Strategy
  • Domo Chemicals
    Head of Brand, Marketing and Innovation Communications
    CHEMICAL
    February 2020 - February 2021 (1 year)
    Lyon, France
    Following the acquisition of Solvay's Polyamide business by Domo Chemicals, ensure the transition and integration of the external communication strategy within the new scope:
    - Review of brand positioning and architecture
    - Internal and external promotion of Technyl
    - Support for the market team in revising product and service offerings
    - Integration into the Domo portfolio
  • SOLVAY
    Head of Brand, Marketing and Innovation Communications
    CHEMICAL
    January 2016 - January 2020 (4 years)
    Lyon, France
    For Solvay's Polyamide business, digitize the brand portfolio, work on its visibility and awareness. Build and deploy the strategic communication roadmap for the Automotive, Consumer & Electronics, and Innovation markets. Prepare the integration of the GBU with a new player.

    Key responsibilities:
    > Define and implement the branding strategy for the brand portfolio
    > Build and manage the Technyl® brand digitalization roadmap (multi-channel approach, SEM, UX, KPIs)
    > Establish the communication plan for market teams
    > Support internal and external communication for the innovation department
    > Ensure the launch of new products and the service platform
    > As part of the business acquisition, prepare the integration of communication processes

    Key achievements:
    > Creation of a Technyl® ambassador network: Employees involved in brand evolution
    > Digital: Website traffic x20 (2015-2020), LinkedIn (+10% followers/month, engagement ~7%), Twitter (+3000 followers)
    > Brand manager for events: Kunststoffe, Chinaplas, Feiplatics, Fakuma, Domotex
    > 3D modeling of superheroes, Technyl® Xperience commercial application, mobile game

    The Polyamides GBU is a leader in polyamide-based plastic solutions - 2500 employees - Turnover of €1.5 billion

Recommendations

FU
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+5
Former user and 7 other people have recommended Frederic

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Education

  • Master 2 Design and Quality Management
    IAE FRANCE - University Schools of Management
    2002
    Comprendre et savoir activer les ressorts qui font de la qualité et du design des marqueurs de performance en entreprise. > Qualité : mise en place d'une démarche qualité, outils, audits, management opérationnel > Design : management du design, design et technologies, histoire du design > Connaissance de l'entreprise : marketing, gestion de projets, innovation, stratégie d'entreprise, analyse comptable
  • Master 1 Industrial Systems Engineering
    Université Via Domitia
    2001
    Mathématiques et calcul scientifique, Informatique, Automatique, Thermodynamique, Génie des procédés, Mécanique des milieux continus, Matériaux, Culture Industrielle (économie, gestion, qualité, coaching, organisation, communication, applications industrielles), Travaux d'Etude et de Recherche.

Skill set

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