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Frédéric AbecassisFA

Frédéric Abecassis

Communication

€750/day
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Frédéric

Over 30 years of experience in communication, in agencies, advertising agencies or with advertisers, and also in both online and offline.
Positions as media director, marketing director (in advertising), agency director and communication director.
Versatile, curious, creative, fast, networker.
Available for missions in extra time, in addition to my current duties, I don't like to be bored and I like to help, support, advise, transmit.
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Remote only
Primarily works remotely

Experience

  • VL Media
    Development Director
    PRESS AND MEDIA
    October 2025 - Today (10 months)
    Marketing and strategic development of all VL Media's offerings (trade shows, digital activations, videos, special operations) to players in guidance and recruitment.
    Digital communication Influence marketing Event management Business development Higher education
  • ISCPA - Institut Supérieur des Médias
    Communication and Development Director
    January 2021 - September 2025 (4 years and 8 months)
    Paris, France
    ISCPA - Institut Supérieur des Medias - is the reference specialized school for communication, audiovisual production, and journalism. My mission:
    - Internal and external communication of ISCPA
    - Research and implementation of partnerships
    - Director of ffollozz school, the 1st school of influence marketing, launched in partnership with ISCPA (opening in September 2021)
  • ffollozz, l'école du marketing d'influence
    Director
    January 2021 - Today (5 years and 7 months)
    Paris, France
    Influence marketing corresponds to a new way of communicating for brands, whether in agencies or with advertisers. Instagram, TikTok, LinkedIn have become, in a very short time, media in their own right. YouTube is primarily used as a search engine. In short, influence marketing is a lever that today drains 20% of digital advertising budgets. And it's hiring! Being relevant on social networks is learned, whether you are a content creator, in the wake of an influencer, with the advertiser, or in a specialized agency. Have you completed a Bac+2 in communication, commerce, or marketing? The ffollozz school, in partnership with ISCPA Paris, allows you to complete your training and specialize to work in this sector. In 1 year, thanks to immersive pedagogy, we provide you with the technical, artistic, economic, and ethical foundations to evolve in these professions. With a recognized diploma. You will find all the useful information on the ffollozz.com website: course content, our partners, admission requirements, our link with the IGS Group, and our news.

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Education

  • DEA, Management Sciences
    Université Paris Nanterre
    1993
    DEA, Sciences de gestion

Skill set

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