Freelancer profile translated to English.

Description

You're already running ads – but the results are falling short of expectations? Or you want to finally build a clean advertising system instead of constantly just running individual campaigns "somehow"?

I support coaches, consultants, and expert-based businesses in strategically setting up, optimizing, and sustainably profiting from Meta and YouTube Ads.

My focus is not only on the technical campaign setup but primarily on the overall strategic structure:

• Target audiences & positioning

• Campaign structure

• Budget allocation

• Funnel logic

• Optimization of existing campaigns

• Analysis of weaknesses & potentials

Many campaigns fail not due to bad creatives, but due to unclear structure or a lack of strategic alignment. That's exactly where I come in.

I work independently, clearly, and solution-oriented, and support my clients both on individual projects and long-term as part of an ongoing collaboration.

Typical projects:

✔ Meta Ads (Facebook & Instagram)

✔ YouTube Ads

✔ Funnel & Launch Campaigns

✔ Campaign Analysis & Optimization

✔ Strategic Consulting on Paid Traffic

I value honest, straightforward collaboration at eye level – without unnecessary marketing hype, but with a clear focus on results.

Industry field of expertise

Languages

German
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Frauke Schramm & Jens Beckmann GbR
Senior Media Buyer
DIGITAL AND IT
January 2020 - Today (6 years and 7 months)
Wendlingen am Neckar, Germany
I work as a strategist for Meta and YouTube Ads for coaches, consultants, and expert-based businesses. I support my clients in strategically building, optimizing, and achieving sustainably successful results with advertising campaigns.
My most important values: Reliability, pragmatism, humor, persistence. I listen and ask questions – so that your ads truly fit you.
Content Marketing Meta Ads Facebook Marketing YouTube Ads Pragmatic
Social Media Mutmacherin
Social Media Specialist
October 2014 - December 2021 (7 years and 2 months)
Wendlingen am Neckar, BW, Germany
General social media consulting, specializing in Meta. Management of social media presences. Mentoring of social media beginners.
SVK Stuttgarter Verlagskontor
Team Lead Customer Service
RETAIL (LARGE RETAILERS)
July 2009 - December 2016 (7 years and 5 months)
Stralsund, Germany
Team leadership of 7 people. Area of responsibility: Interface between bookstores and a large schoolbook publisher.