Freelancer profile translated to English.
Back to original languageAbout François
Google Ads & Meta Ads (SEA & SMA) Consultant â Digital Acquisition Expert
With over 9 years of experience in managing and optimizing advertising campaigns, I help B2B and B2C companies with their digital acquisition strategy to maximize their ROI and boost their growth.
My Expertise in Google Ads & Facebook Ads
đ Ads Campaign Creation & Management
Setup and optimization ofGoogle Ads(Search, Display, YouTube, Performance Max) andFacebook Ads(Meta, Instagram) campaigns. Strategy based on data analysis and continuous performance improvement.
đ Performance Analysis & Optimization
Advanced tracking via Google Analytics and Looker Studio, real-time campaign optimization, and strategy adjustments to reduce cost per acquisition (CPA) and increase conversion rates.
đGoogle Ads / Meta AdsAudit & Consulting
Detailed audit of your advertising accounts with concrete recommendations: bid optimization, audience segmentation, Quality Score improvement, and ad A/B testing.
đGoogle Ads & Facebook AdsTraining & Support
Personalized training to make you autonomous in managing and optimizing your advertising campaigns. Implementation of winning strategies adapted to your market and objectives.
Why Choose Me as Your SEA Consultant?
â
CertifiedGoogle Ads Consultant(Search, Display, YouTube, PMax)
â
Meta Ads Expert(Facebook, Instagram) with advanced strategies
â
Data-driven optimization for efficient and profitable acquisition
â
Educational approach: clear reporting and tailor-made support
đ© Let's Discuss YourGoogle Ads & Facebook AdsStrategy!
I'll respond within an hour to assess your needs and propose a tailor-made action plan.
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- BruxlessPaid Media Consultant | Google Ads and Facebook AdsHEALTH AND WELLNESSJune 2026 - Today (2 months)Go-To-Market for an E-commerce product for the well-being of people suffering from bruxism. Setup of Google Ads, Meta Ads, and Google Merchant Center accounts. CRO recommendations for a High Ticket product.
- Crisp IMPaid Media Consultant | Google Ads and Facebook AdsSOFTWARE PUBLISHINGDecember 2025 - Today (8 months)Took over Google Ads campaigns and created a Meta strategy for a rapidly growing international SaaS company.
- Gens de confianceGoogle Ads and Meta Ads ConsultantREAL ESTATEApril 2025 - December 2025 (8 months)Audit and implementation of recommendations for relaunching performance-driven Google Ads and Meta ads campaigns for the Gens de Confiance website. The objective was to maximize registrations within the available budget. Training and support for the new Traffic Manager in taking over the ad accounts.
Reviews
Recommendations
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Education
- Master of BusinessGRENOBLE ECOLE DE MANAGEMENT2016ADVANCED MASTER, DIGITAL BUSINESS STRATEGY
- Master 2 (M2), Digital Business StrategyEcole de Management de Normandie2016Master 2 (M2), Digital Business Strategy
Certifications
- Google Ads Search CertificationSkillshop2024