Freelancer profile translated to English.
Back to original languageAbout Francois
After 16 years managing fxmotors.fr (sold in 2025, €4M turnover, 50,000 SKUs), I work as an external consultant for e-commerce businesses that are stagnating, overwhelmed, or undergoing a transition.
I support solopreneurs looking to reach the next level, as well as small teams that have lost clarity or efficiency.
What I concretely solve:
— Operational decongestion without hindering growth.
— Structuring teams, processes, and customer service.
— Efficient logistics: inventory, just-in-time, broad catalog.
— Strategic clarity under pressure (difficult decisions, pivots, sales).
— Acquisition and performance: SEO, Google Ads, Meta Ads, email (Klaviyo, Brevo).
I searched for years on my own before finding what truly works. I save you exactly that lost time.
E-commerce audit in 3 steps: diagnostic call (1h), full report, restitution session. Price: €699.
French
Native or bilingual
English
Conversational
Remote only
Primarily works remotely
Experience
- TraKing.ioFounder – Internal E-commerce SaaS ToolE-COMMERCENovember 2025 - Today (7 months)Dubaï, United Arab EmiratesDevelopment of an internal tool to regain control over supplier deliveries.Tool designed to centralize tracking of supplier orders, promised vs. actual delivery times, delivery discrepancies, and anomalies.It integrates supplier dispute management (delays, missing items, errors, non-conformities) to objectify exchanges, ensure accountability, and speed up resolutions.This improved upstream control has reduced stockouts, anticipated impacts on customer orders, and directly improved customer satisfaction (on-time delivery, proactive communication, fewer complaints).
- FXMOTORSFounder & CEOE-COMMERCEJanuary 2009 - April 2025 (16 years and 3 months)📍 France | 🗓 2009 – 2025Company sold in 2025👨💼Responsibilities & achievements:• Creation of an e-commerce site (design, development, branding).• Management of commercial and marketing strategy.• Implementation of acquisition campaigns (SEO, Google Ads, Meta Ads).• Development of a catalog of +50,000 SKUs.• Building and managing a multidisciplinary team (logistics, customer service, marketing, product sheet creation, design).• Establishing partnerships with European and Asian suppliers.• Optimization of logistics and continuous improvement of UX.• From €0 to €4M in turnover.
- CapgeminiWEB DeveloperDIGITAL AND ITNovember 2008 - December 2009 (1 year and 1 month)Clermont-Ferrand, FranceDevelopment of numerous WEB projects (PHP, ASP, HTML, CSS, JAVASCRIPT) and SQL database management.
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Education
- Professional Bachelor's Degree in Programming/ Computer DeveloperIUT Clermont Auvergne2008PHP, SQL, CSS, HTML, Javascript