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François SimoneschiFS

François Simoneschi

Author of books and writing coach

€498/day
2 projects
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About François

Author of books on entrepreneurship: 5th in progress on business acquisition

Writing coach for their own book
(6 experiences):
- Experts (insurance, network management, financing, international franchising, trademark law)
- Institutions (Corporate Social Responsibility / CSR)
- For a publisher or self-published (funded from 80 to 200% by advertisers, mastery of book structuring up to printing copies)
- Timeline: 8 to 10 months
- Availability requested from the author: 25 to 30 weekly one-and-a-half-hour sessions (transcription done within the week)

Franchise journalist since 2006, on entrepreneurship in general
2000 interviewees / active listening technique

- Currently: Tous Entrepreneurs.com,
Previously: L'Express Franchise, DiagActu, Franchise Magazine, Les rencontres digitales, Les Echos (de la franchise...
Business communicator or brand communicator (through my company) since 2012:
- Newsletters (internal and external),
- News / Portraits
- Operational manuals (franchisee) and organizational manuals (franchisor),
- Communication training,
- Event facilitation,
- Video coaching

Work done for:
- Brands: Diagamter (7 years), Lippi (4 years), Basilic & Co (3 years), Temporis (3 years), Ulysse (2 years), Case for you, DreamAway, Générale des Services...
- Institutions: Fiducial, Gan Assurances, Caisse d'Epargne, Bouchara Law Firm, Franchise Management...

Also a journalist on:
- Real estate: L'Obs (Nouvel Obs) - since 2003
- Wellness techniques
... and TV series!
  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • DIAGAMTER / ALEA CONTROLES
    Internal and external communication
    REAL ESTATE
    October 2015 - December 2022 (7 years and 2 months)
    Toulouse, France
    - Internal newsletter - 200 testimonials / 7 years / 57 issues
    - Participation in 10 consecutive sessions at the Advisory Board
    - External newsletter - 6 issues per year
    - News: 180 for the Franchise website, 80 for the Corporate website
    - Content for the Franchise website
    - 16 franchisee portraits, from 2016 to 2022
    - Operational manuals (franchisees) - 1400 pages for the Diagamter concept (2017), 900 for the Aléa Contrôles concept
    - Organizational manual (franchisors) - 700 pages
    Active listening Proactive Pedagogy
  • Le chemin des créateurs
    Writing coach for their own book
    May 2013 - Today (13 years and 1 month)
    I now coach business leaders, particularly franchisors, and experts in writing their own book (service description in my activities):

    - Sylvain BARTOLOMEU (The art of managing a franchise network - 180 pages, Le Puits Fleuri editions - published in September 2025)

    - Benoît FOUGERAIS (self-published in March 2026, funded through advertisers), on material, digital, and human solutions related to a franchise concept

    - David BORGEL (self-published in March 2026, funded through advertisers) on a guide to recruiting a master franchisee.

    I have also coached:
    - Vanessa BOUCHARA on a book about trademark law
    - An institution on CSR (with a hundred testimonials from actors working in CSR within large networks - company-owned stores, franchises, groups -
    - A major insurance company

    I am constantly looking for new authors to coach in writing their book, for publication by a publisher or self-publishing (funded by advertisers from 80 to 200%).
  • Editions Le Puits Fleuri
    AUTHOR of books on entrepreneurship
    March 2012 - Today (14 years and 3 months)
    Paris, France
    My fifth book OPTIMIZING YOUR FRANCHISE JOURNEY 2026 has just been published (Le Puits Fleuri editions / 480 pages):
    From recruitment into a brand to the sale of the point of sale, its 42 steps have been structured to guide the 100 to 120,000 franchise candidates, 90,000 developing franchisees, the 5 to 6,000 new franchisees, as well as the 2,500 to 3,000 departing franchisees.

    My previous book PROJECT: ENTREPRENEUR (Le Puits Fleuri editions / 330 pages) is still available:
    It allows the reader to choose which of the 5 methods (own idea, franchise, associated commerce, acquisition, craft business) best suits their business project.

    I am preparing a new book on business acquisition, the 3rd installment in this series of books on different ways to become a business owner.

    I have also written two books on the franchise system:
    - One of 500 pages, with 250 testimonials for L'Express editions - 2012 to 2014
    - Another of 120 pages, self-published (without testimonials) - 2015

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Education

  • -
    CEGOS
    2019
    Formation de formateur occasionnel

Skill set

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