About François
French
Native or bilingual
English
Native or bilingual
Japanese
Basic
Experience
- RinselabFounder & E-commerce ManagerJanuary 2025 - Today (1 year and 5 months)Launch and complete management of a DTC brand on Shopify (UK and US market). Management of Meta Ads campaigns. Creation and optimization of high-converting product pages. Bundling and high-ticket pricing strategy. Funnel optimization: listicle ads → product page → checkout. A/B testing and conversion analysis.
- ArthorusFreelance MarketingApril 2024 - April 2025 (1 year)Lead generation and conversion for a dental practice (Canada)Meta Ads campaigns management, GoHighLevel automation, acquisition strategy.Result: €20K+/month in qualified leads generated.
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Education
- SHOPIFY SPECIALISTSPÉCIALISÉ SHOPIFY
- DTC PAID ACQUISITIONACQUISITION PAYANTE DTC