Freelancer profile translated to English.

Description

I design communication strategies and visual narratives for foundations, cultural institutions, and communities that want their message to match the scale of their mission.

What I support:

🎯 Audit & Strategy – Diagnosing communication gaps, redefining positioning, clarifying messages to key audiences

📝 Art Direction – Editorial projects (activity reports, white papers, catalogs), visual/editorial identity, photo direction

🗣️ Complete Campaigns – 360° strategy (press relations, social media, events, web)

Hybrid Profile: 6+ years in communication management (strategy, PR, events, brand projects) + documentary photographer with art history training (École du Louvre). This combination allows me to master both strategy AND aesthetics.

Typical Clients: Heritage and cultural foundations • Local authorities • Cultural institutions • Social mission organizations

Interventions: One-off audit (3-5 days) • Defined projects (4-10 weeks) • Recurring support

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Conversational

Workplace preferences

Remote only

Primarily works remotely

Fondation Notre Dame
Head of Communications
CIVIC AND SOCIAL ORGANIZATIONS
June 2020 - Today (6 years and 1 month)
Paris, France
Context:
Management of institutional communication (360° strategy, PR, events) and direct support for fundraising for a major philanthropic foundation. Unprecedented context: reopening of Notre Dame Cathedral post-fire (2019) = communication crisis + fundraising opportunity.

Actions:
Brand project & strategic repositioning
• Comprehensive positioning audit (donors, general public, partners)
• Redefinition of brand architecture around Christian philanthropy
• New editorial charter + tone of voice

Communication for the reopening of Paris Cathedral (2024)
• Large-scale PR management: definition of key messages, national press relations, multi-stakeholder communication
• Video production
• Coordination of multi-channel campaigns (print, digital, events)

Art Direction for Editorial Projects
• Conception and management of 3 activity reports (2024-2026): editorial concept + visual harmonization
• Repositioning of the Cathedral Fund: new logo, graphic charter, dedicated website (transition from phase 1 to phase 2 fundraising)

Events & Activation
• Foundation's 30th anniversary (2022): complete communication strategy + multi-format events (100-1000 pax)
• Annual donor events (85%+ participation rate)

Team Management
Team of 3 people (digital, events, content)
Communication Strategy Art Direction Press Relations Content Strategy Storytelling
Collectif Photo / Projets artistiques
Co-founder & Artistic Director
ARTS AND CRAFTS
January 2025 - Today (1 year and 6 months)
Paris, France
Context:
Launch of a photography collective of "enlightened amateurs" + management of a territorial photographic project (30 contemporary artists from Brittany). Challenge: structure the artistic direction, create the first publication, generate visibility at the Rencontres d'Arles, prepare for a book publication (2027).

Actions:
• Photography collective: definition of artistic direction + ethics, editorial direction of the fanzine "BLUR" (curation, sequencing, texts), strategy for Arles (off-site exhibition, urban posters)
• Territorial artistic project: global management (planning, budgets, protocols), coherent photo direction, relations with publishers/galleries/cultural institutions
• Publication: coordination of agreement with a recognized publisher, relations with exhibition curator, recruitment of 2 contributing essayists

Results:
• ✅ Fanzine "BLUR" launched
• ✅ Presence at Arles: 200+ visitors to the off-site exhibition, 5+ collaborations generated
• ✅ Network strengthened: 30 artists + 20 institutional relations in Brittany
• ✅ Publishing: publisher agreement confirmed + exhibition curator + 2 essayists
Art Direction Photography Project Management
Les Chantiers du Cardinal
Communications & Marketing Officer
CIVIC AND SOCIAL ORGANIZATIONS
April 2018 - June 2020 (2 years and 2 months)
Paris, France
Context:
Fundraising campaigns (print/digital) and communication materials for an association dedicated to the restoration of historical heritage.

Actions:
• Design of fundraising campaigns (strategy, calendar, operational monitoring)
• Production of communication materials (brochures, reports)
• Design/implementation of events
Content Marketing Content Creation Web Copywriting