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Francois BaertFB

Francois Baert

Email Marketing Ecommerce | Klaviyo Expert

€380/day
1 project
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Francois

Looking for an Email Marketing Ecommerce freelancer who generates revenue for you?

You're in the right place.

💸 +€10M generated via email marketing for e-commerce businesses
⭐️ +30 brands supported
⭐️ Concrete results:
+€6M generated in 16 months for a sports store
+52% revenue in 30 days for an e-commerce supplement brand

Most e-commerce businesses neglect their email list (Klaviyo CRM) or entrust it to agencies that bombard their subscribers with promotions nobody opens.

This is the problem I solve.

I alternate storytelling, scientific simplification, and client testimonials in your email sequences and newsletter to transform your email list into a relational medium.

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👉 The services I most often provide in e-commerce email marketing:

1- Complete audit of Klaviyo CRM and email list
2- Setup of email sequences (welcome, post-purchase, abandoned cart)
3- Re-segmentation of the customer and prospect list
4- Structuring of the Klaviyo email marketing strategy
5- Tracking of revenue generated by email marketing

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💸 How it works

Initial written exchange
→ I have 5 questions to understand your issue

Strategic call (30 min)
→ we go into the details of your needs, and I will formalize a proposal.

Mission start
→ one-off or monthly support

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💌 Contact me now for a quote.
(I am very responsive)
  • English

    Native or bilingual

  • German

    Native or bilingual

  • French

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Suplemint
    Email Marketing Specialist (e-commerce)
    E-COMMERCE
    December 2025 - February 2026 (2 months)
    Paris, France
    Situation:
    E-commerce store selling supplements (Shopify) looking to increase its profitability.

    Initial scope:
    Structure email marketing on Klaviyo to generate additional revenue by leveraging the customer database (CRM).

    Actions:

    1- Complete audit of Klaviyo CRM
    2- List re-segmentation (37,000 contacts)
    3- Setup of audiences and sending rules
    4- Sending of 14 targeted email campaigns (newsletter)
    5- Gradual increase in sending volume

    Results:
    In 30 days, +€30,000 in revenue generated via email marketing (+52% overall revenue).
    Open rate increased from 21% to 50% in 4 weeks.
    Monthly contacted contacts volume increased from 3,000 to over 12,000 (and growing) thanks to the new segmentation.
    Email Marketing Customer Relationship Management (CRM) Copywriting Klaviyo Shopify
  • Atelier Dentelles
    Email Marketing Specialist (Klaviyo)
    E-COMMERCE
    May 2025 - February 2026 (9 months)
    Lille, France
    Situation:
    A small and medium-sized enterprise specializing in luxury textiles, looking to structure its e-commerce operations and leverage its customer database.

    Initial scope:
    Structure the CRM and email marketing to generate additional revenue.

    Actions:

    1- Complete audit of the existing CRM and email list
    2- Structuring and cleaning of the contact database
    3- Setup of initial segmentations (B2B / B2C / customers / prospects)
    4- Definition of sending rules and CRM priorities
    5- Launch of the first targeted email campaigns (newsletter)

    Results:
    Doubled revenue from the store in 3 months.
    Structured and usable CRM, segmented and activatable email list, email channel used for both B2B and B2C sales.
    Email Marketing Customer Relationship Management (CRM) Copywriting Klaviyo Newsletter Writing
  • FBaert Consulting
    Email Marketing Specialist
    E-COMMERCE
    April 2025 - Today (1 year and 4 months)
    Paris, France
    Writing newsletters, email marketing sequences & flows (Klaviyo) for e-commerce stores.

    +5 years of experience
    +30 brands supported
    +€10M generated across various sectors (health, sports, fashion, luxury...)

    Senior Copywriter & Emailing Coach at Copy House (France's leading copywriter mastermind).
    E-commerce Email Marketing Klaviyo Email Marketing Newsletter Writing Copywriting Landing Page

Reviews

5.0

Out of 1 rating

StaëlS

Staël

CEO - OCTA Analytics

Reviewed on 3/13/2026

François conducted a complete Klaviyo audit! Clear deliverable, actionable and prioritized recommendations. Smooth communication, very responsive and good understanding of business challenges beyond the purely technical aspects. I recommend him without hesitation for this type of mission.

Recommendations

JM
Mathieu LorenzatoML
Jérôme RenardJR
+2
Jean Maslo and 4 other people have recommended Francois

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Education

  • Klaviyo Deliverability Certificate
    Certificat de délivrabilité Klaviyo

Skill set

Categories