About Franck
French
Native or bilingual
English
Native or bilingual
Italian
Conversational
Spanish
Conversational
Experience
- Agence PhylactèresFounder and DirectorCONSULTING AND AUDITSSeptember 2024 - Today (1 year and 9 months)Aix-en-Provence, FranceWith 25 years of experience in communication and training with major international groups, I now offer this expertise to all companies through Phylactères.I support organizations in their transformation and evolution projects by offering two main areas of intervention:1. Communication Consulting:- Audit and analysis of the existing situation (SWOT matrices), identification of areas for improvement to redesign your communication processes.- Facilitation of creativity sessions (brainstorming, Chinese portrait, inversion), development of serious games to detect weak behavioral signals.- Development of multi-channel communication plans, creation of suitable tools, definition of key performance indicators with results monitoring.- Support for digital transformation (intranet, M365…) to facilitate the deployment and adoption of new tools.- Preparation and management of crisis communication: development of targeted messages adapted to different situations.- Management of HR communications (NAO, M&A, reorganizations, collective agreements), construction of tailor-made RACI matrices for effective coordination.- Development of communication solutions adapted to each context.2. Training:- Design and delivery of tailor-made communication training modules.- Introduction to and support with social media (brand ambassador programs).- Awareness-raising on crisis communication.- Legal aspects of communication and media, with a particular focus on AI law and GDPR.- Training based on real-world cases for rapid and concrete skill development.My approach: active listening, proximity, adaptation to each client, search for innovative solutions, with concrete, measurable, and immediately applicable results.
- STMicroelectronics FranceInternal Communications DirectorNANO-TECHNOLOGYDecember 2021 - March 2025 (3 years and 3 months)Aix-en-Provence, France
- Coordination of internal communication across 9 sites, including the management of strategic campaigns, crises, and associated indicators
- Management of webcasts via Teams, Teams Live event (with multi-camera use)
- Drafting of speeches, talking points, and messages for Senior Management
- Management of an ideation campaign on energy savings
- Responsible for social communication (NAO, professional elections)
- Overhaul of the HR intranet on SharePoint Online - a portal approach focused on employee needs
- Designer and trainer for an employee advocacy module deployed to all directors, managers, communication relays, and HR in France.
- STMicroelectronics CrollesCommunications and Sustainable Development DirectorNANO-TECHNOLOGYOctober 2017 - November 2021 (4 years and 1 month)Crolles, France•Definition of the site's communication plan and associated indicators•Management of a team of three people (Internal Communication, External Relations, and Sustainability)•Implementation of LEAN Management: Obeya, Projects•Internal Communication:oSpecific action plans: EHS, R&D / Innovation, OperationsoOrganization of 'site life' events (Open Days, Thematic Weeks, Conferences)oOverhaul of the digital internal newspapero Restructuring of the intranet (SharePoint Online, Viva Engage) and user training•External Relations:oCoordination of a ministerial visit for the launch of IPCEI Nano2022oManagement of the ST France LinkedIn pageoOverhaul of the site visit process (1100 visitors in 2019 – 60% from the education sector)•Sustainable DevelopmentoSite certification according to the Responsible Business Alliance (RBA) standardoSupplier audit program on ethics / Quality of Work Life topics•Responsible for HR and COVID-19 crisis communication at the France and local (Crolles site) levels
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Education
- DESS Management of Communication and Change / DU Relational Management (IAEPce1998DESS Management de la Communication et du Changement / DU Management Relationnel (IAE
- Foreign LanguagesDeug1993Langues Etrangeres
Certifications
- Sciconum Program for TeachersGalileo Global Education
- ST Communicative Leaders - Framing the FutureDale Carnegie Training2020