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Franck MairotFM

Franck Mairot

E-commerce SEO Consultant / Local SEO / AI SEO 🚀📈

€500/day
38 projects
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Franck

Hello, I am Franck, an SEO consultant with over 8 years of experience. Seeking new challenges, I am ready to help your business increase its online visibility and maximize its return on investment (ROI). Looking to boost your qualified traffic and turn your visitors into loyal customers? Look no further, I am the expert you need.

With my experience, I have managed to increase my clients' ROI by 250% on average. My targeted SEO strategies have improved their search engine rankings, increased traffic to their site, and most importantly, converted that traffic into profitable sales.

I have worked in various sectors, including e-commerce, finance, and tourism. This diversity has allowed me to gain a unique perspective on how to generate value through SEO.

🎯 Technical SEO Expert:

✔ HTML markup optimization
✔ Strengthened internal linking
✔ Loading time improvement
✔ Error resolution (duplication, 404...)
✔ Semantic analysis & optimization
✔ Predictive audit to identify the most important technical factors
✔ Prompt Engineering (GPT)

🎯 Semantic SEO Expert:

✔ Identification of the most interesting keywords for your business
✔ Editorial plan
✔ Semantic optimization of your content
✔ Redesign of the overall structural hierarchy
✔ Identification and understanding of user intent
Content spinning
✔ Predictive audit to identify keywords with the most interesting semantic potential
✔ Prompt Engineering (GPT)

🎯 Semantic SEO Expert:

✔ Creation and optimization of processes
✔ Increased domain search possibilities
✔ Website linking management & opportunity creation
✔ Full delegation of linking strategy (choice of anchors, definition of landing pages, ratio, etc.)
✔ PBN creation

Feel free to contact me.
  • French

    Native or bilingual

  • English

    Fluent

  • German

    Basic

Remote only
Primarily works remotely

Experience

  • Fastengo
    SEO Consultant
    RAW MATERIALS INDUSTRY
    May 2022 - Today (4 years and 1 month)
    Paris, France
    Semantic audit, editorial strategy

    Skills worked on:

    - SEO consultant
    - SEO
    - Local SEO
    - GPT
    - Crawl analysis
    - SEO prompt
    - Local SEO consultant
    - Technical SEO expert
    - Local SEO
    - Local business
    - AI SEO
    - SXO
    - Semantic analysis
    - SEO Audit
    - Backlink expert
    - Chat GPT SEO
    - Artificial intelligence
    - PBN
    - Prompt
    - Prompt engineering
    - AI prompt
    SEO SEO Writing SEO Audit SEO consultant consultant local SEO AI SEO Technical SEO Semantic Analysis crawl analysis
  • 99 Digital
    SEO Consultant
    DIGITAL AND IT
    November 2021 - Today (4 years and 7 months)
    Paris, France
    As an experienced SEO consultant and team lead at a renowned agency, I have managed ambitious projects, integrating local SEO, semantic analysis, and SEO audit strategies, while utilizing artificial intelligence (AI) tools to maximize efficiency. Here is an overview of my main contributions:

    Assessment and Pricing with Crawl Analysis: I performed detailed crawl analysis and studied KPI evolution, which allowed for effective pricing strategies.

    Kick-off and SEO Roadmap: I developed personalized SEO roadmaps, using prompt engineering and GPT techniques to improve campaign effectiveness.

    Development of Diversified Strategies: As a technical SEO expert, I implemented various strategies for linking, content, and on-site optimizations, meeting each client's specific needs.

    Operational Management and SXO: I managed 14 clients, ensuring smooth communication and effective SXO (Search Experience Optimization).

    Team Supervision and AI Prompt: I supervised a team of three, integrating AI prompt processes to optimize their work.

    Process Improvement with Chat GPT SEO: I implemented automated technical audits and used Chat GPT SEO to improve the quality of reports and content.

    Agency Representation and PBN: I represented the agency externally, writing guest posts and participating in webinars, while managing a PBN network to improve netlinking.

    Key Figures:

    Traffic: Increase from 3,257 to 59,659 visits per month for one client.
    Average Position: Improvement from 96th to 5th position for keywords.
    Content Production: Over 9,000 pieces of content for 14 clients in less than a year.
    Thanks to my expertise in local SEO, local commerce, and innovative strategies like AI SEO, I have significantly improved the visibility and performance of the agency's clients.
    SEO SEO Audit Semantic Analysis semantic cocoon SEO Netlinking SEO Optimization WordPress SEO Shopify SEO SEO Consultant SEO Referencing SEO Training GPT crawl analysis SEO Prompt Local SEO SEO Prompt AI SEO SXO Semantic Analysis Chat GPT SEO prompt Prompt Engineering AI prompt
  • Assurup
    SEO Manager
    BANKING AND INSURANCE
    June 2021 - November 2021 (6 months)
    Neuilly-sur-Seine, France
    As a SEO expert, specializing in local SEO and semantic analysis, I successfully led the digital transformation of my clients. Here's how I did it:

    Comprehensive Audit and SEO Insights: I conducted in-depth semantic study, technical audit, crawl and netlinking analysis, as well as log audit. These analyses provided me with essential insights to develop an effective SEO strategy.

    Development of My Annual SEO Strategy: I brainstormed creatively, managed budget negotiation, recruited the right talent, and set clear objectives. My roadmap integrates optimized processes and a selection of cutting-edge tools, including artificial intelligence and prompt engineering.

    Content Re-optimization: I identified business priorities and wrote SEO briefs, followed by the integration of optimized articles, paying close attention to every detail.

    Dynamic Content Strategy: In line with user search intent, I developed and integrated relevant content, reinforced by my expertise in SXO and SEO prompt.

    Advanced On-site Optimization: I created a CMS via Strapi, optimized loading time, wrote SEO meta descriptions, revised site architecture, optimized images, and improved internal linking.

    Effective Netlinking Strategy: I managed a budget of €4,500 to develop a PBN network and acquire expired domain names, leveraging my experience as a backlink expert.

    Impressive Results:

    Traffic: From 1,200 to 23,000 visits per month.
    Transactions: From 15 to 90 transactions per month.
    Revenue: From €5,749.50 in May to €25,234.23 in December.
    SEO Impact: From 20% to 90% of total transactions.
    Thanks to my specialization in local SEO, local commerce, and the use of artificial intelligence, I have significantly increased Assurup's visibility and commercial performance.
    SEO Technical SEO SEO Audit SEO Netlinking SEO Training On-Page Optimization SEO Optimization

Reviews

4.8

Out of 26 ratings

VincentV

Vincent

Olino

Reviewed on 8/22/2023

Great experience with Franck! The support is top-notch and really helped us progress!
J

Jerome

PROESSA SPORT / OTAKAM

Reviewed on 2/15/2022

Efficient, competent, and relevant

Franck has chosen to hide 3 reviews

3 written reviews are private.

Recommendations

Philippe B.PB
Arthur P.AP
FU
+6
Philippe B. and 8 other people have recommended Franck

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Education

  • First year of Master's degree
    ISC Paris
    2017
    1er semestre : SpĂ©cialitĂ© entrepreneuriat 2Ăšme semestre : SpĂ©cialitĂ© e-business / Marketing Digital Créée en 1963, l’ISC Paris est une grande Ă©cole de commerce et de management situĂ©e Ă  Paris, reconnue par l’Etat. L’ISC Paris est membre de la ConfĂ©rence des Grandes Ecoles. L’ISC Paris a pour mission de former des managers responsables, capables de s’insĂ©rer durablement dans les entreprises, dans un environnement complexe et incertain. L’ISC PARIS EN CHIFFRES Un corps enseignant de 53 professeurs permanents et enseignants chercheurs 300 experts professionnels Un rĂ©seau international de 174 universitĂ©s partenaires dans 56 pays Des coopĂ©rations actives avec plus de 1200 entreprises Une association d’alumni qui regroupe plus de 15 000 diplĂŽmĂ©s dans 80 pays.
  • 3rd year of Bachelor's degree
    ISC Paris
    2016
    Créée en 1963, l’ISC Paris est une grande Ă©cole de commerce et de management situĂ©e Ă  Paris, reconnue par l’Etat. L’ISC Paris est membre de la ConfĂ©rence des Grandes Ecoles. L’ISC Paris a pour mission de former des managers responsables, capables de s’insĂ©rer durablement dans les entreprises, dans un environnement complexe et incertain. L’ISC PARIS EN CHIFFRES Un corps enseignant de 53 professeurs permanents et enseignants chercheurs 300 experts professionnels Un rĂ©seau international de 174 universitĂ©s partenaires dans 56 pays Des coopĂ©rations actives avec plus de 1200 entreprises Une association d’alumni qui regroupe plus de 15 000 diplĂŽmĂ©s dans 80 pays.

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