Franck Gadron

Creation and development of a territorial-focused B2B business, in collaboration with public and private stakeholders. Development and management of partnerships with local authorities, institutions, and economic players. Response and project management in environments involving public procurement and tender logic. Management of 15+ people teams (internal, freelancers, franchisees): recruitment, performance monitoring, field animation. Deployment of a national network (10+ agencies, including franchises) and structuring of a multi-site model. Commercial performance management (average growth +35%/ revenue development). Coordination and deployment of field projects nationwide (500 operations/year), in liaison with public and private partners. Strategic design and deployment of a scalable model (internal teams + network). Representation of the business in the region (relations with local authorities, partners, and economic networks). Sale of the business to a group December 2025.

Management of a sales team of 12+ people (KAMs and field sales representatives): recruitment, motivation, performance monitoring. Management and development of a key account portfolio (100+ clients) representing ~€5M in revenue. Monitoring and management of sales performance: objectives, pipeline, conversion rates, results animation. Structuring and harmonization of sales practices (sales methods, tracking tools, reporting). Support for sales transformation in a context of transition from print to digital. Development and retention of strategic accounts, in collaboration with local economic players. Representation of the company in the region (economic networks, partners, institutions), with an active role in network development and commercial opportunity detection.

Marketing of local print and digital solutions (LeBonCoin, Logic-Immo) to real estate players. Development of a B2B portfolio (200+ clients: real estate agencies, developers, builders). Generation of ~€400K in revenue. Participation in the transformation of offerings in a context of transition from print to digital. Contribution to the company's presence in the region, in collaboration with local economic players.