About Franck
French
Native or bilingual
English
Fluent
Experience
- MédéréHead of Marketing Ops and PartnershipsMEDICALFebruary 2025 - Today (1 year and 4 months)Paris, France
- Acquisition marketing campaigns (Growth marketing)
- Lead magnet creation
- Acquisition strategy
- Partnership management
- Automations
- 2tonnesDigital Marketing ManagerENVIRONMENTALAugust 2023 - March 2025 (1 year and 7 months)Paris, France
- Acquisition marketing campaigns - growth marketing
- Management and optimization of acquisition channels
- Definition of the schedule and coordination of digital marketing operations
- Co-construction of marketing operations for offers
- Visual creation and/or creative brief
- Participation in the construction of communication plans for major operations
- Management and briefing of creative service providers
- Video editing and photo retouching
- Les Petits FrenchiesSenior Content ManagerENTERTAINMENT AND LEISUREAugust 2018 - Today (7 years and 9 months)
- Writing of SEO editorial content (6 articles and 2 newsletters / month)
- Responding to client briefs, developing marketing strategies/axes
- Capturing, editing, and distributing video content (approx. 1M views / month)
- Managing social media campaigns, reporting, and KPI analysis
- Setting up digital partnerships (KissKissBankBank, Ulule)
- Content curation (news, brands, sector), media monitoring
- Managing the editorial/CM team
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Education
- Master in Cinema and AudiovisualUniversité Lumière Lyon 22013
- Bachelor's degree in Information and CommunicationIAE Savoie Mont-Blanc2012