Francesco P.

Hi there!

I’m Francesco, a professional conversion rate optimizer (CRO).

Over the past few years, I’ve worked with companies and clients in the automotive, fashion, and telecom industries such as Jaguar and Land Rover, Valentino, Ferragamo, and Wind Tre, etc.

Check out my LinkedIn profile and let’s connect!

/francesco-piccirilli/

Here’s how I can help you with your project:

1) PROBLEM IDENTIFICATION - I will deeply analyze your website to identify what’s wrong there that prevents visitors from converting ( I use a variety of tools and techniques to investigate your website such as Heuristical analysis, Data analysis, Heat map analysis, Session recording analysis, Messaging analysis, Review mining, etc)

2) OPPORTUNITIES IDENTIFICATION - I will spot uncovered opportunities that have the potential to dramatically impact your conversions and improve the UX.

3) SOLUTIONS PROPOSITIONS - For each problem and opportunity identified I will suggest one or more solutions (when possible, I will realize a mockup of the suggestion, so it's easier for you to execute the change). I will use a framework that will help you understand the effort and impact of each solution, so you know exactly what you need to tackle first.

The output of this work will be a document (google sheet) with a list of all the changes you need to do to your website.

Let’s schedule a quick 10 minutes introduction call so that we can discuss your project in more detail!

Ciao!