About Francesca
English
Native or bilingual
French
Fluent
Italian
Native or bilingual
Experience
- Spitfire BusinessCEOFASHION AND COSMETICSJanuary 2012 - Today (14 years and 7 months)Milan, ItalyI provide outsourced Business Development and Country Manager services to innovative companies in fashion, retail and sustainability, taking them from market assessment to executed growth.Audit clients' market potential and define commercial objectives and targetsDesign and deliver market-entry and penetration strategies, with a clear methodology and milestonesOpen and manage relationships with key decision-makers; organise and lead client meetingsBuild pitch and presentation materials, and structure strategic partnershipsRepresent clients at major international trade events (Première Vision, TechTextil, TexProcess, Samab....)Coordinate internal teams to keep delivery aligned with objectives.
- BUON APPETITOCo-funderIMPORT AND EXPORTJanuary 2009 - December 2012 (4 years)Florence, ItalySelected a large number of Italian small high-quality food producers; structured a catalogue; presented the catalogue to French Italian Food importers; organized food deliveries; monitored customers' satisfaction.
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Education
- PhD in BusinessUC Berkeley-University of Florence2008
Certifications
- NPL Master PractitionerPLS Coaching2018