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Francesca LusuardiFL

Francesca Lusuardi

Founding Product Designer

€420/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Francesca

Product designer with over 7 years of experience designing digital tools for research, culture, and creative communities.


I have worked with startups, scaleups, and international teams, supporting products from the discovery phase to market launch.

👋 Hello, I would be delighted to discuss your project and needs.

I can assist you with the different stages of your product:

Discovery & User Research 🔍
Interviews, needs analysis, journey mapping, and opportunity identification.

UX/UI Design ✏️📐
Creation of clear and consistent experiences: user flows, wireframes, mockups, prototypes.

Design System ⚛️
Architecture, creation, and documentation of components, design/code integration (Storybook, Figma Tokens, Notion).

Vision & Collaboration

My approach combines empathy, rigor, and aesthetic sense.
I enjoy clarifying complexity, giving meaning to user journeys, and creating tools that support knowledge and collaboration.

I have worked with both established product teams (Morressier, a platform for scientific research) and in 0 → 1 contexts (Yamuntu, Arke), where I contributed to structuring the vision, design system, and workflows.

Tools

Design: Figma, FigJam, Sketch, Framer

Documentation & Collaboration: Notion, Storybook, Linear, Jira

Analytics: Amplitude, Dovetail
  • Italian

    Native or bilingual

  • English

    Fluent

  • French

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • Arke
    Founding Product Designer
    July 2025 - Today (11 months)
    Arke is an ERP for industrial companies, centralizing production, inventory, and financial data to improve their operations.
    As Founding Designer, I:

    - Defined and built the product experience from 0 to 1, in direct collaboration with the CEO and product team.

    - Designed the complete workflows for planning, production, purchasing, and supply chain visibility.

    - Created and maintained the design system.

    - Supported product strategy through research with early customers to define functional needs.
  • Morressier
    Senior Product Designer
    October 2021 - June 2025 (3 years and 8 months)
    Morressier is a platform dedicated to the scientific research community. There, I:

    - Designed and launched the first version of the public discovery platform, enabling researchers to find and connect with relevant academic content.

    - Worked on abstract submission, review, and scientific integrity workflows, helping institutions ensure the quality and credibility of research outputs.
  • Yamuntu
    Founding Product Designer
    January 2021 - October 2021 (9 months)
    Yamuntu is a social commerce application connecting brands and street style enthusiasts.
    There, I:

    - Designed the product experience from concept to launch, defining the brand identity, mobile app, and dashboard.

    - Delivered the first version of the brand dashboard for campaign management, performance analysis, and creator engagement.

    - Implemented the design system and the collaboration processes between design and development.

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Education

  • Licence en Design de Produit (Beaux-Arts)
    Brera Academy of Fine Arts - Milan
    2012
    BFA
  • Master - Interactive Art Direction
    Hyper Island - Stockholm
    2015

Skill set

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