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Francesca BalloneFB

Francesca Ballone

Project Manager | CX, CREATIVE & OPERATIONS

€450/day
1 project
Lille, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Francesca

Certified Scrum Project Manager (2022), I have been supporting brands and creative agencies for over 7 years in managing large-scale digital projects, in France and internationally.

I have coordinated multi-country and multi-team projects for L'Oréal, Nespresso, Schwarzkopf, Leerdammer, Canal+ and Cereals Partners Worldwide, in agency and key account environments.

My attention to detail and my obsession with customer satisfaction allow me to anticipate risks, streamline communication, and secure projects, even in high-pressure environments.

What I bring concretely:

- End-to-end digital project management (brief to delivery), with teams of 10+ people

- Quality control of deliverables

- Simultaneous management of multiple projects with tight deadlines, without loss of quality

- International coordination: FR, UK, IT, ES, CH, US teams on high-stakes campaigns

- Mastery of IT ecosystems: HubSpot, Zendesk, Gainsight, Retool, Notion, Jira, Clik-Up

- Budget and planning management

- Bilingual French / English (client meetings, briefs, deliverables)

My strengths:
✔ Structuring and securing complex digital and marketing projects
✔ Excellence in customer relationship management
✔ Strategic vision + operational execution
✔ Creativity, rigor, and attention to detail
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Basic

  • Italian

    Basic

Remote only
Primarily works remotely

Experience

  • HAVAS
    Project Manager
    May 2025 - Today (1 year and 1 month)
    As a Project Manager at Havas, I manage and coordinate high-visibility creative, digital, and marketing projects for key accounts, ensuring smooth execution across 360° campaigns (digital and offline).

    My key responsibilities:

    - End-to-end project management: scoping, planning and managing the ClickUp environment, budget management, stakeholder coordination, and deadline tracking

    - Digital campaign deployment: coordinating the production and delivery of websites, social media assets, email campaigns, display banners, and other digital formats

    - Client relationship management: main point of contact between clients and internal/external teams, aligning expectations, and operational follow-up

    - Coordination of multidisciplinary teams: collaboration with creative, media, technical, and production teams, internal and external, French and international

    - Quality control: proofreading, deliverable validation, adherence to brand guidelines, asset verification, and ensuring a high level of quality before going live/distribution

    My goal: secure execution, ensure deliverable quality, and provide an impeccable customer experience.
    Agile Project Management ClickUp Customer Relations Branding
  • Sastrify
    CX Automation Manager
    TECH
    November 2022 - July 2025 (2 years and 8 months)
    As a CX Automation Manager in SaaS Procurement, I manage the optimization of internal processes and customer experience:
    - Creation and optimization of automated workflows to improve operational efficiency by reducing manual tasks for IT Buyers
    - Identifying friction points in current processes and proposing solutions aligned with strategic objectives.
    - Designing a fluid customer journey to ensure optimal satisfaction and aligning offered services with customer expectations.
    - Monitoring KPIs to measure the effectiveness of automated processes and their impact on customer satisfaction.
    - Coordination with IT, Product, and CSM departments to ensure seamless integration of deployed solutions.
    - Raising awareness among internal teams and clients on the use of tools and the benefits of implemented automations.
    Project Management Retool Gainsight Hubspot Zendesk
  • Kiweeto
    Project Manager
    January 2025 - Today (1 year and 5 months)
    As a volunteer Project Manager at Kiweeto, I actively participate in the development of an innovative app connecting animal welfare associations with foster families across France.

    My role, in collaboration with the president of our association, includes optimizing the product roadmap and managing priorities, structuring a clear backlog aligned with objectives, and coordinating actions with our partner agency (developers and UX/UI designers). From ideation to launch, we work with the sole aim of designing a revolutionary application for animal welfare.

    In parallel, I am developing the platform's awareness through strategic partnerships.

    I am putting my project management skills to work for a cause close to my heart: animal protection.

Reviews

5.0

Out of 1 rating

G

Gautier

HAVAS SA

Reviewed on 7/8/2025

I had the pleasure of collaborating with Francesca on several CX projects. She took ownership of tasks with minimal onboarding, demonstrating great autonomy from the start. Reliable, responsive, and very agile with diverse projects, she quickly adapted to our organization and tools. Smooth communication, quality deliverables, and a consistently positive attitude. A simple and effective collaboration that I highly recommend.

Recommendations

FU
FU
Marin M.MM
+2
Former user and 4 other people have recommended Francesca

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Certifications

  • Professional Scrum Product Owner
    Scrum.org
    2023
    Product Owner Agile Scrum Scrum

Skill set

Categories