Freelancer profile translated to English.

Description

Do you want to launch or accelerate your growth on Amazon (FBA)?

I will guide you from strategy to operations to transform your presence into a real revenue driver.

Amazon & E-commerce Consultant, I help brands increase their sales and profitability through a data-driven approach: SEO optimization of product listings (ASINs), management and scaling of Amazon Ads (PPC) campaigns, launch strategy, pricing, inventory management, and performance analysis (ACOS, TACOS, conversion rate) with Helium10, Keepa.

My positioning: expertise that is both strategic and highly operational. I work directly on your accounts to generate concrete, quickly actionable results.

Key references:

• Management of multi-brand portfolios (30+ products / 10 brands)

• Management of +€300k Amazon Ads budget

• Regular product launches with ranking strategy

• Current mission: developing a pharmaceutical brand in Spain with a target of €1M in revenue in 19 months (16 ASINs)

Types of missions & deliverables:

• Full Amazon audit (Seller/Vendor Central)

• Listing SEO optimization (titles, bullets, keywords with H10)

• Creation & optimization of Amazon Ads (PPC) campaigns

• Product launch & positioning strategy

• Competitive analysis & market opportunities

• Reporting, KPI analysis & action plan

• Operational management (catalog, inventory, pricing)

My Goal: Maximize your visibility, growth, and profitability on Amazon.

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

BMS INTERNATIONAL
Expert Amazon FBA Seller
E-COMMERCE
January 2023 - January 2026 (3 years)
Grand Baie, PA, Mauritius
- Managed the daily activity and performance of a given portfolio of 30 products/10 brands, worth €700k COGS
- Executed €300k worth of advertising campaigns on Amazon, optimizing ads for performance metrics (ACOS/CPC) & supervising marketing campaigns creation
- Defined Sales forecast with focus on market evolution, product ranking, competitors' sales velocity, seasonality to achieve profitability and volume targets reaching top seller status
- Maximised product life cycle while limiting erosion with proactive promotional and pricing strategies (prime day, Black Friday, special sales), listing optimisation techniques, inventory management, market analysis
- Launched 4 new products monthly, ensuring listings are active & finding opportunities for brand development
Amazon Ads Amazon Marketplace Amazon FBA Amazon Seller
MOËT HENNESSY UK – LVMH
E-Commerce Assistant (DTC)
LUXURY GOODS
January 2022 - January 2023 (1 year)
London, UK
Achievement of sales target & business objectives through: Analysis, trading, marketing, e merchandising, operations:
- In charge of Weekly & Monthly Sales trade reports with performance insights & action plan (UK market). Analysis of brand, product sales evolution and performance, ensuring KPIs & targets are achieved (£500k/monthly turnover)
- Enhanced website and digital e-merchandising features (web functionalities, services, new offerings) with SFCC. Managed digital content creation, product launch lifecycles & accessories category business (POSM, Bundle, NPD)
- Monitored stock levels for product availability & inventory replenishment (STO, PO), anticipated sales forecasts
- Liaised with global teams to align on market-led campaigns and commercial cycles (NL, social, search, HP)
SEO e-merchandising inventory management
VOLKSWAGEN GROUP FRANCE
Digital Marketing Assistant
AUTOMOBILE
June 2020 - January 2021 (7 months)
Paris, France
- Generated relational cycles for CRM/PRM launched through various channels (emailing, newsletters, online magazine, giveaways) increasing brand awareness over a panel of 146,000 contacts
- Led relationship with external agencies (DDB, Fuse, PHD) through the elaboration of briefs, performance reviews and content creation follow-ups. Supported the implementation of the online retargeting strategy
- Coordinated TV media operations and projects related to key events (EuroCup 2020, Electromobility strategy…)