Freelancer profile translated to English.

Description

Are you looking to accelerate your web & app acquisition and transform your media investments into sustainable growth?

I am a User Acquisition Manager & Expert Consultant in Paid Search & Social, with over 6 years of experience in performance agencies in France and Canada.

I help companies structure, manage, and scale their acquisition campaigns on the most powerful channels: Meta Ads, Google Ads, Microsoft Ads, LinkedIn Ads, Apple Search Ads, and other high-ROI channels.

My approach combines data-driven strategy, rigorous execution, and business vision to generate measurable growth on both web and mobile.

Whether your goal is to increase your sales, leads, or app installs, I design tailor-made strategies focused on performance and profitability.

🚀 Why collaborate with me?

• 360° expertise in digital acquisition (web & app) and tracking.

• Strategic and operational vision, from framing to continuous optimization.

• Concrete results achieved for brands such as AccorHotels, Vestiaire Collective, MYM, Sabre, Joinly, Jeans Industry, Livestorm, and many others.

• Transparent and ROI-oriented collaboration, with clear and actionable reporting.

My goal: to help you achieve your KPIs faster, by maximizing every euro invested.

Let's discuss your acquisition challenges together and build the strategy that will take your business to the next level.

📩 Contact me now to discuss your projects

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 15km)

Joko
User Acquisition Manager
E-COMMERCE
June 2025 - Today (1 year and 2 months)
Paris, France
Management and optimization of mobile acquisition channels: Meta, TikTok, Apple Search Ads, Google Ads, Moloco, Snapchat
Development of the budget strategy and optimal allocation of investments based on performance
Monitoring of key KPIs: CAC, LTV, ROAS, retention cohorts
Supervision of creative strategy: A/B testing, analysis of asset performance
Webmarketing Strategy Mobile Application Acquisition Strategy Customer Acquisition Traffic Acquisition
- COYOTE
Web & Mobile Acquisition Manager
May 2022 - Today (4 years and 3 months)
92150 Suresnes, France
Definition and execution of the digital acquisition strategy (Web & In-App) for three offers: warning devices, mobile application, vehicle recovery service
Management of campaigns across multiple networks: Meta, Google Ads, YouTube, Programmatic
Performance analysis and continuous optimization through regular reporting (dashboards, strategic recommendations)
SEA Google Ads Meta Ads Metabase Google Analytics Google Tag Manager
Junto France
Paid Search & Social Consultant
November 2020 - July 2022 (1 year and 8 months)
92100 Boulogne-Billancourt, France
Management of client portfolios (monthly budgets from €4K to €10K)
Definition of Paid Search & Social acquisition strategies adapted to business objectives
Optimization of campaigns (Search, Display, Social Ads) and identification of new growth levers