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Description

Hello and welcome to my profile,

Over 10 years of experience in Marketing & Digital:

► Project Management

► Digital

► User Experience

I put my expertise at your service to carry out your digital projects through the development and implementation of your digital strategy:

✅ Redesign, creation, optimization of websites

✅ Creation, implementation and optimization of your SEA campaigns

✅ Advice and recommendations on all your digital challenges - acquisition, activation, loyalty.

My goal is to provide, through my experience, a personalized service to small and medium-sized businesses.

I am responsive and attentive, you can contact me for any requests, I will respond quickly.

See you soon,

Florine

Languages

English
Fluent
French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Laponi
Head of Marketing
HUMAN RESOURCES
October 2018 - January 2020 (1 year and 3 months)
Paris, France
• Definition of the acquisition strategy (lead generation, inbound, outbound, partnership)
• Implementation of the marketing and communication strategy (PR, newsletter, events)
• Management of the department's budget
• Project management: brand repositioning (brand platform, visual identity)
• Team management, career management
Merito
Growth Hacker
HUMAN RESOURCES
September 2017 - October 2018 (1 year and 1 month)
Paris, France
• Implementation and optimization of the B2C acquisition strategy
• Website redesign: SEO, UX, blog
• Reporting, analytics, optimization
Growth Hacking SEO SEA Google AdWords Google Analytics Facebook Marketing LinkedIn Marketing
BloinArtinfo Corp
Digital Project Manager
ARTS AND CRAFTS
March 2016 - July 2017 (1 year and 4 months)
Paris, France
Management of the BlouinShop.com e-commerce website project (Magento CMS)

• Definition of project requirements, website feature testing, and integration of seller catalogs
• Internal coordination (IT department and sales team) and external coordination (partners - B2B)
• Client account management
• Management of the marketing and communication plan (PR, self-promotion, display advertising, native advertising, AdWords campaigns)
• Development of commercial tools (product presentations, POS materials)
E-commerce SEA SEM Webmarketing Strategy Project Management

Check out Florine's experience

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Signup to reveal

Master 2 - Business and Corporate Strategy (Marketing Specialization)
ESUP - Business and Management School
2014
- Formation en alternance sur les 2 ans au sein de NextRadioTV et du Groupe Actual. - Réalisation d'une Thèse Professionnelle : "Optimisation de la performance des prestations du Groupe Actual par la mise en place d’une stratégie digitale"

Growth Hacking Training: Growth Hacking Training
Deux.io
2017
https://deux.io/formation-growth-hacking/
Web Analytics Growth Hacking SEO SEA
Inbound Certified
Hubspot Academy
2019
https://academy.hubspot.com/courses/inbound
Inbound Marketing

Marketing Consultant

Florine R.

Digital Expert - Web I Project Management 🚀

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