Freelancer profile translated to English.
Back to original languageAbout Florian
I have been working as a consultant, data scientist, and engineer since 2016. In this role, I have supportedlarge companies such as Adidas, Coca-Cola, and Beiersdorfin the development of data products. I have received multiple awards for my work inMobility Analytics**. I host a data podcast and **frequently conduct workshops for companies at conferences**. Last year, I developed the **open-source project Kuwala**. In the last two years, I supported **LOREALin the development of data science software and wasLead Data Scientist in the election campaignof Vice Chancellor Robert Habeck.
Soft Skills
- Excellent communicator for data topics
- Leadership and development of data teams
- Product management for data products
- Resilient
Hard Skills
- Development of prototypical data applications (e.g., Marketing Mix Model implementation, data pipelines, and dashboards) with Python and R
- Development of dashboards (in Tableau, PowerBI)
- Data Warehousing in BigQuery, PostGres, and Snowflake
- Deployment with Docker, Heroku, and Git
German
Native or bilingual
English
Native or bilingual
Can work on-site
Berlin (up to 50km)
Experience
- LOREALData ManagerFASHION AND COSMETICSNovember 2023 - October 2024 (11 months)
- Running the biggest Marketing Mix Model Project across the Globe
- Managing over 200 Stakeholders (internal and external)
- Steering over 50 Mio. EURO of marketing budget by data driven analytics
- Challenging and Interpretation of Marketing Mix Model Results
- DoctolibData AnalystSOFTWARE PUBLISHINGOctober 2023 - October 2023
- Data analysis and data cleaning (coding) of an annual survey
- Development and execution of workshops for visualization
- Implementation and hosting of results in Tableau
- KoRoData Scientist / Data EngineerE-COMMERCEApril 2022 - July 2022 (3 months)Berlin, GermanyData Pipelines for Marketing Channels and Marketing Mix Model
- Development of data pipelines for various advertising channels
- Development and implementation of a marketing mix model for different markets
- Reporting and implementation of Kuwala
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