About Floriane
- support-coaching to create your brand from A to Z.
- creation of a strong and marketable brand strategy.
- analysis/decryption of trends and competition.
- creation of moodboard / collection theme / color range.
- support sourcing of materials and search for clothing workshops
- realization of style sketches / collection board
- realization of sketches with technical indications (French, English and Spanish)
- design of textile patterns, prints, placed patterns (Illustrator / Photoshop)
- branding design: creation of brand or company logo, textile label and cardboard hangtag label.
- photo stylist: organization of logistics and scenography of shootings.
English
Fluent
Spanish
Fluent
German
Basic
French
Native or bilingual
Experience
- WOLF LINGERIEWOMEN'S LINGERIE STYLIST-GRAPHIC DESIGNERFASHION AND COSMETICSJanuary 2014 - January 2016 (2 years)Strasbourg, France
- Design and development of women's lingerie collection private label -
Exclusive collection creation for European and Australian clients(Carrefour, C&A, Oroton, Intimo...).- Design and development of the JARDIN SECRET brand
(home sales, AKEO group).- Research, analysis and creation of seasonal trends, mood boards
and color ranges.- Sourcing and selection of materials and prints according to
trends.- Technical drawings and design of prints, embroideries and finishes.
- Creation of the collection board according to the client's needs and
consumer; respecting the brand's DNA and price objectives.- Works in a team with pattern makers, the key account,
the methods agent, purchasing and developers in China.- Participation in fittings with the pattern maker.
- Give briefs and creative directions to the factory stylist
in Dongguan (China) for private label collections.- Creation of private label and Jardin Secret client catalogs.
- Presentation of private label collections to clients with the key account.
- Travel for collection development in Dongguan and Hong Kong.
- Inspiration and sourcing trips (Interfilière trade show in Paris
and shopping). - PUMAAPPAREL & GRAPHIC DESIGNERFASHION AND COSMETICSMay 2016 - September 2018 (2 years and 5 months)Herzogenaurach, Germany
- Exclusive creation of prints, concepts and story boards for clients
international and European (Intersport, Foot Loker, Stadium, Décathlon,JD, Sport Direct, Asos, Zalando, India...).- Design of illustrations, all over prints, logos, embroideries, finishes and badges
for clothing and accessories, while respecting the Puma identity.- Works in a team with graphic designers, stylists, product managers
and developers.- Presentation of concepts and graphic ideas to the team.
- Travel for collection development in Asia (Vietnam, China
and Hong Kong).- Inspiration trips (Trade shows, trends and shopping).
- Design of collections (clothing) for SMU projects in support
of the style team.
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Education
- LICENCE BAC +3 MODE EN DUOLYCÉE SÉVIGNÉ TOURCOING (59).2006Stylisme - Graphisme - Stages en bureau de style - Projet professionnel.