Freelancer profile translated to English.

Description

Communication and digital media consultant for almost 10 years, I have worked in large agencies and more recently for a dozen prestigious brands of the Estée Lauder group.

I am available for traffic management missions, 360 campaign management, social media strategy, content and influence strategy.

Languages

English
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km), Paris (up to km), Lyon (up to 10km)

MANUCURIST
COMMUNICATION MANAGER
FASHION AND COSMETICS
November 2022 - May 2023 (7 months)
Paris, France
Management of content creation: shootings, filming...
Strategy and management of social networks: Instagram, Tik Tok, Linkedin
Management of communication campaigns: ongoing brand and launch of collections
Management of 2 social media managers
Digital Communication Branding Content Marketing
HORACE OLBO
ENGAGEMENT MARKETING MANAGER
FASHION AND COSMETICS
June 2020 - July 2022 (2 years and 2 months)
Paris, France
6 month mission
Social Media Strategy: creation and management of content, monitoring of KPIs
Influence Strategy: identification of profiles, relationship with content creators, implementation of partnerships
Management of partnerships with journalists, start-ups...
Social Media Digital Communication Partnerships Content Marketing
Estee Lauder - France - ELCO SAS
Digital Communication Manager - Paid Media
FASHION AND COSMETICS
March 2016 - March 2019 (3 years)
Paris, France
For all the group's brands and on the French market: Estée Lauder, Clinique, La Mer, Darphin, Origins,
MAC, Bobbi Brown, Tom Ford, Jo Malone London
 In collaboration with the marketing teams, definition of the brand communication line and content on all
touchpoints: social media, traditional media, influence...
 Definition of media investment strategies print, OOH and digital
 Writing briefs and operational implementation of advertising campaigns (budgets from €1k to €1M) in collaboration with agencies on the media
 Management of annual Join Business Plans with Facebook and Google platforms
 Social&Digital Media upskilling of marketing teams
Communication Strategy Digital Communication Social Media Social Media Training Project Management Negotiation