About Florian
French
Native or bilingual
Experience
- OsloWebstudioWebsite CreatorTELECOMMUNICATIONSFebruary 2025 - Today (1 year and 4 months)Amiens, FranceBased in Péronne, I help artisans, shopkeepers, VSEs, and associations to become visible and attract more clients through:- Custom websites- Optimized Google profiles- Social media managementMy approach is simple: no technical jargon, human support, and concrete results.My strengths:- +5 years of experience in digital communication- Specialization in local visibility- Concrete achievements: e.g., +200 downloads/month for StreetFoot without advertising or communication budgetWith an entrepreneurial spirit, helping businesses through digital is a real pleasure for me.Feel free to contact me.
- StreetFootFounder – StreetFootSPORTSAugust 2021 - Today (4 years and 10 months)Lille, FranceCreation and development of StreetFoot, a mobile application designed as the social network for amateur football.My role covers global strategy, digital communication, and technical project management.Key achievements and missions:IT Project Management: development of the application's specifications, coordination with Flutter and Laravel back-end developers, monitoring deliverables and user testing.Communication & Marketing: design and management of multi-channel campaigns (social media, emailing, partnerships, press relations) that led to +200 downloads/month without paid advertising.SEO & Web: creation of the website and optimization for natural referencing to attract qualified organic traffic.Event Management: organization of football tournaments and events, from 20 to 200 participants, to generate engagement and local visibility.Team Management: supervision of interns, coordination of volunteers and service providers, planning and monitoring of tasks.Soft Skills: listening, teaching, adaptability, and teamwork, essential for rallying people around an innovative project.Skills used:WordPress • Elementor • SEO • Google Business Profile • Project Management • Prospecting and Partnerships • Social Media Strategy • Event Communication • FlutterFlow (introduction) • UX/UI (basics)
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Education
- BachelorEuridis Business School20251. Fondamentaux du marketing digital & stratégie Élaboration de plans marketing digitaux Analyse concurrentielle et audit de présence en ligne Acquisition multi-canal (SEO, SEA, social ads…) 2. Référencement naturel (SEO) & Google Ads Optimisation on-page : mots-clés, balises, structure SEO local et Google My Business (fiches GBP) Campagnes Google Ads : mots-clés, enchères, optimisation 3. Réseaux sociaux & content marketing Stratégie éditoriale : formats, calendrier, ton Community management (Facebook, Instagram, LinkedIn) Création visuelle (visuels Canva, posts carrousels) 4. Web & création de sites Outils : WordPress, Elementor UX / UI basique Gestion de contenu & SEO technique (vitesse, mobile…) 5. Analyse de données & reporting Google Analytics (GA4) : acquisition, comportement, conversions Suivi des KPI (trafic, formulaires, appels) Tableaux de bord et recommandations actions 6. Projets appliqués & professionalisation Mise en situation réelle avec clients locaux (ex : optimisation fiche, mini site, plan réseaux sociaux) Travail en équipe, gestion de projet, pitching Soft skills : communication client, pédagogie, réactivité