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Florian Da RochaFD

Florian Da Rocha

Business Developer

€450/day
Paris, FR
8-15 years
Business development
Telephone prospecting
Business development
Appointment setting
Closing

Average response time: 1 hour

Freelancer profile translated to English.
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About Florian

Senior Business Developer and entrepreneur, I have over 12 years of experience in complex B2B sales, IT services, SaaS, and large account environments.

I have worked within large groups and scale-ups (Ricoh, Oxand, Sogetrel), where I have managed complete sales cycles: prospecting, tenders, presentations, negotiation, contracting, upsell, cross-sell, and renewal.

My expertise lies in commercial strategy, complex solution selling, negotiation with high-level decision-makers, and the creation of high-performing and scalable business development frameworks.

  • French

    Native or bilingual

  • Portuguese

    Fluent

  • Spanish

    Fluent

Remote only
Primarily works remotely

Experience

  • VTSales,
    FOUNDER
    July 2025 - Today (11 months)
    Plan your commercial support without hiring.

    I support companies that wish to accelerate their commercial development without recruiting, by providing them with an outsourced, structured, and results-oriented sales force.
    Business development B2B Prospecting Telephone prospecting LinkedIn Prospecting Closing
  • SOGETREL SO'ONE(ESN),
    SENIOR BUSINESS DEVELOPER
    April 2022 - July 2025 (3 years and 3 months)
    Meudon, France
    2024 New Business Target: €2M ==> 167%
    2023 New Business Target: €1.2M ==> 117%

    Build the commercial action plan for the Digital Field Services BU (€380M turnover and 1,900 employees, margin control and profitability optimization of won contracts).
    Monitor framework agreements and deployment by field sales teams and subsidiaries.
    Coordinate the different stakeholders (technical, marketing, legal, supply chain, operations, finance).
    Respond to various tenders (RFI, RFP, presentations).
    Coordinate the different stakeholders to respond to tenders (AVV, operations, marketing, and legal).
    Business development B2B Prospecting LinkedIn Prospecting Closing Telephone prospecting
  • OXAND (Scale-up|SaaS|IA),
    BUSINESS DEVELOPER
    April 2021 - April 2022 (1 year)
    Paris, France
    2022 New Business Target: €900K ==> 110%

    Define and implement a strategy for the vertical.
    BEBEDC method adapted to SaaS sales.
    Identify targets and high-level contacts.
    Acquire new clients: prospecting, supporting and managing pre-sales with business experts, co-writing proposals, presentations, negotiation.
    Grow the existing client base: maintain relationships with both referrers and decision-makers, negotiate upsells, cross-sells, renewals...
    SAAS Business development B2B Prospecting Telephone prospecting LinkedIn Prospecting
Check out Florian's experience

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Education

  • MASTER 2 COMMERCIAL MARKETING DIGITAL DIRECTION
    / CONSERVATOIRE DES ARTS ET METIERS
    2018
    MASTER 2 DIRECTION COMMERCIAL MARKETING DIGITAL
  • BACHELOR RESPONSIBLE IN CHARGE OF
    UNIVERSITE TECHNOLOGIQUE ENSEIGNEMENT CONSULAIRE
    2016
    BACHELOR RESPONSABLE CHARGE DE
Check out Florian's education

Skill set

B2B SaaS
IT Services Company
public sector
B2B

Categories