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Florent WassonFW

Florent Wasson

Automation, Optimization & Web Design

€400/day
-
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Florent

Since 2012, I've been helping freelancers and small businesses:
To be visible online - By creating mobile-friendly and high-performing websites.
To sell online - By creating digital sales funnels.
To train online - By digitizing training courses.
To appear professional by email - By creating professional signatures.
To maintain a consistent image - By creating graphic charters.
To spend less on tools - By recommending free or more efficient tools.
  • French

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • WASSON
    Freelance
    October 2017 - Today (8 years and 8 months)
    Rennes, France
    • I help freelancers and small businesses:
    • To be visible online - By creating mobile-friendly and high-performing websites.
    • To sell online - By creating digital sales funnels.
    • To train online - By digitizing training courses.
    • To appear professional by email - By creating professional signatures.
    • To maintain a consistent image - By creating graphic charters.
    • To spend less on tools - By recommending free or more efficient tools.
    Example:
    https://sportcast.fr/
    https://guidevaconseil.com/
    https://tylylou.fr/
  • Leandro Lozahic EI
    Web Designer & Digital Marketing Manager
    August 2019 - October 2024 (5 years and 2 months)
    Saint-Grégoire, France
    • Creation of web pages (text, layout, and integration).
    • Creation of email automations (ActiveCampaign) and cross-tool processes (Make / Zapier).
    • Creation of visuals (YouTube, Instagram, web pages, ads) via Photoshop, Canva Pro, MidJourney, ChatGPT, Claude)
    • Management of client services (introductory calls, relationship management, follow-ups, actual work, presentation of work, customer success)
    • Management of freelancers and interns
    • Migration of the website from a proprietary US tool to WordPress
    • Redesign of the company's website and graphic identity
  • blue2i
    UX/UI Designer
    DIGITAL AND IT
    September 2016 - September 2017 (1 year)
    Châteaubourg, France
    • Drupal Integrator (10% of the time).
    • Multi-device Web Designer (90% of the time): creation of zoning, wireframes, and mockups using Figma.
    • Redesign of the agency's website. Redesigned since.
    Example:
    • https://www.kangouroukids.fr/
    • https://www.castel-jhuly.com/
    • https://www.capclimat.fr/
    Photoshop Illustrator Webdesign Mobile Design

Recommendations

Corentin P.CP
Simon MoulardSM
Ana ContrerasAC
Corentin P. and 2 other people have recommended Florent

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Education

  • Master Web & Digital Project Manager
    Efficom
    2017
  • Bachelor's Degree in E-Commerce / WebMarketing
    IUT C Roubaix (University of Lille)
    2015

Certifications

  • Automation (via Make, Zapier, N8N) and AI
    LiveMentor
    2025
    Web Marketing Strategy Zapier AI Automation n8n Automation AI Agent Make Make (Integromat) Zapier Automation n8n Automation

Skill set

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