Freelancer profile translated to English.
Back to original languageAbout Florent
Having held high levels of responsibility in the web and SEO field for nearly 15 years, I now work as an on-site or remote SEO consultant. I can assist you with your SEO needs, whether technical, content-related, or link-building, as well as with your digital projects.
French
Native or bilingual
English
Fluent
Can work on-site
Caen (up to 50km), Rennes (up to 50km), Rouen (up to 50km)
Experience
- ZaacomSEO Team LeadDIGITAL AND ITJanuary 2023 - September 2025 (2 years and 8 months)Caen, FranceAs the SEO Team Lead, I manage a team of 4 SEO project managers to optimize website visibility and performance. I define natural referencing strategies, coordinate technical and editorial actions, support the team in achieving objectives, and ensure monitoring of results, KPIs, and client satisfaction. I organize project allocation, ensure deadlines are met, and guarantee the quality of deliverables. I also maintain constant monitoring of search engine evolution, identify growth opportunities, and participate in the team's skill development through coaching and sharing SEO best practices.
- Advise SASDigital Communication and Digital Projects ManagerBANKING AND INSURANCEJanuary 2022 - January 2023 (1 year)Trouville-sur-Mer, France• Managed a team of 2 people: 1 CRM Manager and 1 Web Marketing Assistant.• Oversaw all digital communication and digital marketing projects for the company.As the Digital Communication and Digital Projects Manager, I lead the online communication strategy, coordinate digital campaigns, and supervise web projects. I ensure content creation, social media management, performance monitoring, and digital tool management to enhance the company's visibility, engagement, and brand image.
- IndépendantSenior SEO ConsultantJanuary 2020 - January 2022 (2 years)Caen, FranceProvided consulting services in SEO and digital strategy, primarily in natural referencing and link acquisition.
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Education
- Master in Profit Center ManagementIFAG Auxerre2011Master Gestion de Centres de Profits
- E-commerce Bachelor's DegreeIUT of Dijon2009Licence E-commerce