About Florent
- validation and control of generated code,
- compliance with WordPress standards,
- pre-deployment testing,
- limitation of production impacts,
- secure and maintainable developments,
- compatibility with existing systems.
- custom WordPress plugins,
- automations,
- API connectors,
- business tools,
- AI integrations,
- dashboards,
- WooCommerce functionalities,
- intelligent workflows.
French
Native or bilingual
English
Fluent
Experience
- Pépinière Jardin FôretWordPress E-commerce Redesign for an ORGANIC nursery (WooCommerce)E-COMMERCENovember 2025 - December 2025 (1 month)Carcassonne, FranceComplete redesign of a WooCommerce online store for an ORGANIC fruit tree nursery.The project involved data migration, functional restructuring of the site, custom feature development, and optimization of performance and SEO.
🔁 Data Migration & Recovery
- Migration of customer accounts
- Migration of order history
- Migration and recovery of Google Search Console to preserve existing SEO
- Implementation of redirects from the old site to the new one to avoid 404 errors
- Post-launch monitoring to ensure proper URL handling
- Indexing of new pages via Google Search Console
🛠️ Custom WooCommerce Development
Creation of a custom plugin to improve and automate daily management:- Back-office & orders
- Automatic PDF invoice generation
- Creation of custom order statuses
- Modification of the order and logic of statuses
- Management of variable products (rootstocks, options)
- Creation of a custom shop page with filters
- Implementation of advanced search filters
- Addition of custom taxonomies on products and categories
- Products & catalog
- Creation of new WooCommerce emails related to custom statuses
- Development of a custom WooCommerce shipping method based on weight
- Quick stock management with an interface
Improvement of order display:- payment method
- on-site pickup or not
- Quick notes system on orders
📈 SEO & Product Distribution
- Synchronization of product catalog with Google Merchant Center
- Custom JSON-LD structured data on product pages
🚀 Performance & UX
- Performance optimization with WP Rocket
- Improvement of loading times
- Creation of a dedicated customer login page
- Fully responsive site
- MCG&BIRDBIRD360 - Development of a custom professional diagnostic tool with WordPressHUMAN RESOURCESNovember 2025 - November 2025Paris, FranceDevelopment of a WordPress website for BIRD360™, integrating an interactive and secure user journey.I designed and developed the entire project around WordPress, creating a custom plugin to manage the specific business logic of the service.The core of the project is a personalized assessment form, specifically developed to:
- collect user data,
- perform precise calculations based on defined business rules,
- generate an individualized result.
Upon completion of the form, the system automatically produces a dynamic PDF report, the content of which adapts in real-time to the user's results.To ensure the reliability and security of the journey, access to the form is protected by SMS code verification, implemented via the Twilio API. - MCG&BIRDRecruitment Agency Website with Online Job and Application ManagementHUMAN RESOURCESApril 2025 - May 2025 (1 month)Paris, FranceDesign and development of a WordPress website for a recruitment agency specializing in Fashion, Luxury, Jewelry, Cosmetics, and Wines & Spirits.The site was conceived as a complete recruitment platform for both:
- Brands and companies seeking talent,
- Candidates looking to apply for targeted positions or submit their applications.
Features Implemented
- Creation of the site on WordPress
- Structuring of institutional content (agency presentation, mission, values, sector expertise)
- Implementation of job posting management in the back-office:
- creation and updating of job offers,
- categorization by sector, contract type, location, experience level
- Development of pages: job listing (archive), job detail page (single) with full information
Online application system:- application form directly from a job offer
- submission of CV and candidate information
- reception of applications in the back-office and by email
- Integration of a News section about recruitment and luxury sectors
- Highlighting key figures, expertise, areas of intervention, and recruitment solutions
- Fully responsive site (desktop / mobile)
The objective was to provide the agency with an autonomous, structured, and scalable tool, capable of supporting a premium image while facilitating daily recruitment management.
Reviews
Recommendations
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4