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Florence SigwaltFS

Florence Sigwalt

Graphic Designer & Copywriter | Canva Expert

€395/day
Villeneuve-sur-Lot, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Florence

Need to bring your communication projects to life? Don't choose between substance and style.

As a freelance graphic designer and concept artist, I'll guide you from A to Z in creating your communication materials. My unique positioning allows me to master the entire graphic chain: from the strategic conceptualization of your project and message writing to the final visual realization.

Working with me ensures you have a single point of contact for a coherent, impactful, and professional outcome.

💡 My areas of expertise:

Concept & Strategy: Analyzing your needs, structuring messages, defining editorial lines and visual identity.

Content Writing: Clarity, impact, and adapting tone to your target audience.

Visual Creation: Designing modern and clean professional materials.

🛠️ My favorite tools:

Canva: For impactful visuals, social media communication kits, brochures, or annual reports. I can also provide editable templates for your complete autonomy.

PowerPoint: For your corporate presentations, sales pitches, reviews, or webinars. I design clear and structured slides that effectively support your message.

My work method:
Attentive and responsive, I place paramount importance on the briefing phase to immerse myself in your world. Whether you are a company, an association, or an independent, I adapt to your challenges to transform your ideas into high-performing communication tools.

Let's discuss your next project today!
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Fluent

Can work on-site
Villeneuve-sur-Lot (up to 50km)

Experience

  • CEIBA
    Marketing & Communication Director
    REAL ESTATE
    June 2007 - April 2025 (17 years and 10 months)
    Montpellier, France
    - Definition and management of international marketing and communication strategies (France, Luxembourg, Monaco, USA): strategic marketing, communication, media strategy, launch of brands, services, and events
    - Design and deployment of operational marketing plans to support the footfall and performance of commercial real estate assets (+500 stores, Galeries Lafayette department stores)
    - Launch and positioning of the Polygone Riviera shopping center in joint venture with Unibail-Rodamco-Westfield, the world's No. 1 in commercial real estate
    - Management of real estate development projects that have won international awards: creation and transformation of mixed-use urban shopping centers (including the renovation of 100,000 m² in Monaco)
  • TEAM CREATIF
    Account Director
    AGRICULTURE
    July 1999 - May 2007 (7 years and 10 months)
    Paris, France
    - Client management in brand strategy, visual identity, and packaging design for national and international brand portfolios
    - Management of commercial development and team leadership with a focus on growth and key account loyalty
    - Strategic, creative, and operational support for clients, from defining positioning to deploying brand initiatives
    - Development of recognized expertise in the Food sector for major international brands, including Danone, Whiskas, Sheba, Schweppes, and Orangina
  • MOET HENNESSY
    Marketing Group Manager - Wines & Spirits
    WINE AND SPIRITS
    January 1994 - April 1997 (3 years and 3 months)
    Paris, France
    - Marketing manager for LVMH luxury brands (Dom Pérignon Champagne, Hennessy cognac...)
    - Implementation of marketing strategies for prestigious cafés, hotels, and restaurants & mass retail in collaboration with 90 sales representatives
    - Launch of products and consumption events for fashion & prestige consumption venues

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Education

  • Master Grande École – Burgundy School of Business (BSB)
    BSB - Burgundy School of Business
    1987
    Marketing

Skill set

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