About Florence
French
Native or bilingual
English
Native or bilingual
German
Conversational
Experience
- epiceryProduct Owner / UX DesignerE-COMMERCEAugust 2020 - Today (5 years and 11 months)Paris, France- Develop the product vision with the management team- Carry out product discovery work: competitive intelligence, user research- Define and deliver the product roadmap with priorities according to impact / technical effort using agile methods- Collect product needs to feed and prioritize the backlog- Write user stories and acceptance criteria- Initiate UX ideation and support the creation of mock-ups
- CareerfoundryUX Design TrainingEDUCATION AND E-LEARNINGJune 2019 - November 2019 (5 months)- UX Design Foundations: problem statement definition, competitive UX analysis, BRD, user stories,- User research conduction: user interviews, persona creation, user flows, journey maps,- Information architecture creation: sitemaps, navigation, wireframes and prototypes,- User testing: usability test plan, user interviews,- Organization of deliverables and process around presentations.
- URBANARACEO's Right-HandE-COMMERCEOctober 2017 - September 2018 (1 year)Berlin, Germany
- 1st Right-Hand *
- Development of strategic directions with the management team through brainstorming workshops and OKR implementation, with user monitoring and departmental coaching- Definition and facilitation of ideation workshops around business concepts using Design Thinking principles,- Conduction of interviews with departments to define their mission, objectives, and KPIs- Design of a project management tool to improve deadline adherence and better visibility of milestones, tasks, owners, and KPIs- Development of business presentations: partnerships, strategic presentations, and investor pitches,- HR tasks takeover for a 3-month period: onboarding, contract writing.
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Education
- Master of Science in Management, MarketingEM Lyon Business School2013
Certifications
- UX DesignerCareerfoundry2019